Desain Perhiasan Berbahan Kuningan dengan Sistem 2in1 Multilook

Kinanti, Bunga Triputri (2023) Desain Perhiasan Berbahan Kuningan dengan Sistem 2in1 Multilook. Other thesis, Institut Teknologi Sepulu Nopember.

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Abstract

Perhiasan telah menjadi bagian penting dalam kehidupan sosial wanita. Digunakan untuk mengekspresikan hubungan sosial dan identitas dalam kelompok sosial. Kuningan merupakan salah satu material yang umum digunakan dalam pembuatan perhiasan karena sifatnya yang dapat didaur ulang berkali-kali dengan manfaat lingkungan dan ekonomi yang signifikan. Produk kuningan dalam bentuk sheet atau plat adalah salah satu target pertumbuhan industri kuningan. Minat perhiasan kuningan seiring waktu dalam kurun 12 bulan terakhir mengalami pasang dan surutnya, hal ini disebabkan oleh pasar perhiasan berbahan material kuningan yang belum sepenuhnya masuk ke dalam pasar Generasi Z. Saat ini, sektor pasar baru yang berkembang adalah Generasi Z, dan perhiasan kuningan masih perlu beradaptasi dengan preferensi dan kebutuhan generasi ini. Berdasarkan data Sensus Penduduk 2020 menunjukkan penduduk Indonesia didominasi Generasi Z. Total terdapat 74,93 juta atau 27,94% dari total penduduk Indonesia. Generasi Z adalah kelompok yang sangat besar dan berpengaruh, dan mereka akan terus mendorong perubahan budaya di banyak bidang, seperti perilaku konsumsi melihat dari karakter generasi z yang peka terhadap tren. Konsep perhiasan 2in1 multilook muncul sebagai pengembangan desain yang memungkinkan pemilik perhiasan menggunakan satu produk dengan kegunaan dan tampilan yang berbeda sesuai dengan kebutuhan dan gaya pribadi. Produk "2 in 1" memberikan fleksibilitas dan manfaat ganda kepada pengguna.
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Jewelry has become an important part of women's social life. Used to express social relations and identity within a social group. Brass is one of the most commonly used materials in jewelry making because it can be recycled many times with significant environmental and economic benefits. Brass products in sheet or plate form are one of the growth targets for the brass industry. Interest in brass jewelery over the last 12 months has experienced ups and downs, this is due to the market for jewelery made of brass material which has not yet fully entered the Generation Z market. Currently, a new market sector that is developing is Generation Z, and brass jewelery still needs to adapt to the preferences and needs of this generation. Based on the 2020 Population Census data, Indonesia's population is dominated by Generation Z. There are a total of 74.93 million or 27.94% of Indonesia's total population. Generation Z is a very large and influential group, and they will continue to drive cultural change in many areas, such as consumption behavior, seeing from the character of Generation Z that is sensitive to trends. The 2in1 multilook jewelry concept emerged as a design development that allows jewelery owners to use one product with different uses and looks according to their needs and personal style. "2 in 1" products provide users with flexibility and multiple benefits.

Item Type: Thesis (Other)
Uncontrolled Keywords: Material Kuningan, sistem 2in1 multilook, generasi Z, Brass material, 2in1 Multilook system, generation Z
Subjects: T Technology > TS Manufactures > TS171 Product design
Divisions: Faculty of Creative Design and Digital Business (CREABIZ) > Product Design > 90231-(S1) Undergraduate Thesis
Depositing User: Bunga Triputri Kinanti
Date Deposited: 30 Jul 2023 05:14
Last Modified: 30 Jul 2023 05:14
URI: http://repository.its.ac.id/id/eprint/100208

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