Arahan Pengembangan Integrasi Pariwisata pada Kawasan Wisata Pantai Kenjeran, Kota Surabaya

Oktaviola, Vinka Sisriyani (2023) Arahan Pengembangan Integrasi Pariwisata pada Kawasan Wisata Pantai Kenjeran, Kota Surabaya. Other thesis, Institut Teknologi Sepuluh Nopember.

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Abstract

Kawasan Wisata Pantai Kenjeran terdiri dari tiga destinasi wisata meliputi Taman Hiburan Pantai (THP) Kenjeran, Sentra Ikan Bulak (SIB), dan Taman Suroboyo yang terletak di Kecamatan Bulak, Kota Surabaya. Ketiga destinasi wisata yang berjarak sejauh 2 Km ini memiliki jenis daya tarik wisata yang beragam. Dimana THP Kenjeran berjenis daya tarik wisata alam pantai, SIB wisata belanja, dan Taman Suroboyo wisata taman tematik. Namun, masih terdapat beberapa permasalahan yaitu adanya ketimpangan kunjungan wisatawan dan promosi wisata, belum tersedianya transportasi khusus yang menghubungkan antar destinasi wisata, dan belum terdapat pusat informasi wisata terpadu. Sehingga, dibutuhkan penyelesaian secara terintegrasi dan menyeluruh di Kawasan Wisata Pantai Kenjeran.
Tujuan dari penelitian ini adalah untuk merumuskan arahan integrasi pariwisata yang ada di Kawasan Pantai Kenjeran, Kota Surabaya. Penelitian ini terdiri dari 3 tahapan. Tahap pertama menggunakan metode Content Analysis untuk menentukan faktor-faktor yang berpengaruh dalam pengembangan integrasi pariwisata pada Kawasan Pantai Kenjeran. Tahap kedua menggunakan metode Analisis Deskriptif Kualitatif untuk mengidentifikasi karakteristik pariwisata melalui pendekatan integrasi pada Kawasan Pantai Kenjeran. Tahap terakhir menggunakan metode Analisis Deskriptif Kualitatif untuk merumuskan arahan integrasi pariwisata pada Kawasan Pantai Kenjeran, Kecamatan Bulak.
Hasil dari penelitian ini yaitu arahan pengembangan integrasi pariwisata pada Kawasan Wisata Pantai Kenjeran, meliputi penyediaan paket wisata dengan berbagai kegiatan khas pesisir di Kawasan Pantai Kenjeran; penyediaan moda transportasi wisata yang menunjang pergerakan wisatawan menuju ketiga destinasi wisata; membuat rute yang dapat mengakomodasi aktivitas wisata; menyediakan fasilitas penginapan; membuat pusat informasi wisata terpadu; melakukan perencanaan bersama antar pengelola wisata agar tercipta pengembangan wisata yang terintegrasi; melakukan koordinasi dengan berbagai pihak yang berkompeten dalam pengembangan pariwisata; membentuk Kelompok Sadar Wisata (POKDARWIS); mengoptimalkan media promosi serta menyediakan peta perjalanan wisata yang berisi rute perjalanan wisata dan informasi terkait daya tarik yang dimiliki masing-masing destinasi di Kawasan Pantai Kenjeran.
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The Kenjeran Beach Tourism Area comprises three distinct tourist destinations: the Kenjeran Beach Amusement Park (THP), the Bulak Fish Center (SIB), and Suroboyo Park, all located in the Bulak District of Surabaya City. Each of these destinations, situated 3 kilometers apart, offers array of attractions. THP Kenjeran provides a natural beach experience, SIB offers a shopping tour, and Suroboyo Park presents a thematic park adventure. However, several challenges persist in this area, including an uneven distribution of tourist arrivals, disparities in tourism promotion, a lack of specialized transportation connecting the destinations, and the absence of a dedicated tourist information office. Thus, a comprehensive and integrated solution is essential to address these issues in the Kenjeran Beach Tourism Area of Surabaya City.
This research aims to determine the direction for integrated tourism in the Kenjeran Beach Area of Surabaya City. The study comprises three stages. The first stage employs Content Analysis to identify the influential factors of integrated tourism in the Kenjeran beach area. The second stage utilizes Qualitative Descriptive Analysis to identify the characteristics of integrated tourism in the Kenjeran Beach Area. Lastly, the study employs Qualitative Descriptive Analysis to determine the direction of integrated tourism in the Bulak District's Kenjeran Beach Area.
The findings of this research offer guidance for the development of integrated tourism in the Kenjeran Beach tourism area. These recommendations include the provision of tour packages featuring a variety of typical coastal activities in the Kenjeran Beach Area; It explores the establishment of both land and sea internal tourist transportation modes to facilitate the movement of tourists to the three main tourist destinations; Furthermore, it aims to create well-defined paths capable of accommodating various tourist activities;, provision of suitable lodging facilities and the establishment of a tourist information center office;. Additionally, it emphasizes the importance of collaborative planning among tourism managers to foster integrated tourism development; Effective coordination with those specializing in tourism development is crucial. To enhance community involvement and awareness; a dedicated Tourism Awareness Group (POKDARWIS) will be formed; optimize promotional media by providing tourist travel maps with travel routes and information about attractions in the Kenjeran Beach Area.

Item Type:	Thesis (Other)
Uncontrolled Keywords:	Development Direction, Integrated Tourism, Kenjeran Beach Tourism Area, Arahan Pengembangan, Integrasi Wisata, Kawasan Wisata Pantai Kenjeran
Subjects:	G Geography. Anthropology. Recreation > G Geography (General) > G155 Tourism H Social Sciences > HD Industries. Land use. Labor > HD30.28 Planning. Business planning. Strategic planning. H Social Sciences > HT Communities. Classes. Races > HT166 City Planning--Environmental aspects
Divisions:	Faculty of Civil, Planning, and Geo Engineering (CIVPLAN) > Regional & Urban Planning > 35201-(S1) Undergraduate Thesis
Depositing User:	Vinka Sisriyani Oktaviola
Date Deposited:	31 Jul 2023 01:55
Last Modified:	31 Jul 2023 01:55
URI:	http://repository.its.ac.id/id/eprint/100252

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