Strategi Peningkatan Daya Tarik Pariwisata pada Grand Watudodol (GWD) Kabupaten Banyuwangi

Sariroh, Humairo Karimatus (2024) Strategi Peningkatan Daya Tarik Pariwisata pada Grand Watudodol (GWD) Kabupaten Banyuwangi. Other thesis, Institut Teknologi Sepuluh Nopember.

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Abstract

Grand Watudodol merupakan objek wisata yang terletak di Desa Bangsring, Kecamatan Wongsorejo, Kabupaten Banyuwangi dan termasuk dalam kategori wisata pantai yang diarahkan sebagai objek daya tarik wisata (ODTW) pendukung dan direkomendasikan untuk dikembangkan sesuai wilayah pengembangan pariwisata (WPP) I yaitu zona kawah ijen. Pantai ini memiliki ciri khas seperti batu besar dan patung penari Gandrung, serta berfungsi sebagai lokasi salah satu upacara adat dan tempat melihat matahari terbit. Meskipun letaknya strategis dan memiliki potensi tinggi, Grand Watudodol menghadapi beberapa masalah seperti menurunnya kunjungan wisatawan, kurangnya daya tarik wisata, kebersihan yang kurang terjaga dan aksesibilitas moda transportasi yang terbatas.
Penelitian ini bertujuan untuk merumuskan strategi peningkatan daya tarik pariwisata pada Grand Watudodol yang berlokasi di Desa Bangsring, Kecamatan Wongsorejo, Kabupaten Banyuwangi. Dalam penelitian, dilakukan analisis deskriptif kualitatif dalam menemukan kondisi empiris atau fenomena yang diteliti secara sistematis, faktual, dan juga akurat berdasarkan pengamatan di lapangan yang menghasilkan karakteristik, potensi dan masalah kawasan wisata Grand Watudodol meliputi daya tarik wisata, aksesibilitas, amenitas, ancillary, karakteristik wisata fisik dan juga karakteristik wisata non fisik kawasan wisata Grand Watudodol. Identifikasi faktor-faktor yang memengaruhi daya tarik pariwisata pada Grand Watudodol menggunakan metode analisis Delphi, serta perumusan strategi yang dapat meningkatkan daya tarik pariwisata pada Grand Watudodol menggunakan metode analisis deskriptif kualitatif.
Hasil dari penelitian diperoleh karakteristik, potensi serta masalah yang ada pada Kawasan wisata Grand Watudodol berdasarkan analisis deskriptif kualitatif. Adapun dari hasil analisis Delphi, didapatkan 17 (tujuh belas) faktor yang berpengaruh dalam upaya meningkatkan daya tarik wisata pada Grand Watudodol. Penelitian ini menghasilkan sebanyak 30 strategi peningkatan daya tarik pariwisata pada Grand Watudodol yang dirumuskan melalui pendekatan deskriptif kualitatif dengan berfokus pada hasil faktor berpengaruh lalu dielaborasikan dengan hasil potensi serta masalah dan best practice atau tinjauan teori atau tinjauan kebijakan sebagai referensi dalam mendapatkan strategi peningkatan daya tarik pariwisata Grand Watudodol. ========================================================================================================================
Grand Watudodol is a tourist attraction located in Bangsring Village, Wongsorejo District, Banyuwangi Regency and is included in the category of beach tourism which is directed as a supporting tourist attraction (ODTW) and is recommended to be developed according to the tourism development area (WPP) I, namely the Ijen crater zone. This beach has characteristics such as large rocks and Gandrung dancer statues, and functions as a location for one of the traditional ceremonies and a place to see the sunrise. Despite its strategic location and high potential, Grand Watudodol faces several problems such as decreasing tourist visits, lack of tourist attractions, poor cleanliness and limited accessibility of transportation modes.
This study aims to formulate a strategy to increase the attractiveness of tourism in Grand Watudodol located in Bangsring Village, Wongsorejo District, Banyuwangi Regency. In the study, a qualitative descriptive analysis was conducted to find empirical conditions or phenomena that were studied systematically, factually, and accurately based on observations in the field that resulted in the characteristics, potentials and problems of the Grand Watudodol tourist area including tourist attractions, accessibility, amenities, ancillary, physical tourism characteristics and also non-physical tourism characteristics of the Grand Watudodol tourist area. Identification of factors that influence the attractiveness of tourism in Grand Watudodol using the Delphi analysis method, as well as the formulation of strategies that can increase the attractiveness of tourism in Grand Watudodol using the qualitative descriptive analysis method.
The research findings reveal the characteristics, potential, and issues of the Grand Watudodol tourism area based on qualitative descriptive analysis. As for the results of the Delphi analysis, 17 (seventeen) factors were obtained that influenced efforts to increase tourist attractions in Grand Watudodol. This study produced 30 strategies for increasing tourism attractions in Grand Watudodol which were formulated through a qualitative descriptive approach by focusing on the results of influential factors and then elaborated with the results of potential and problems and best practices or theoretical reviews or policy reviews as references in obtaining strategies to increase tourism attractions in Grand Watudodol.

Item Type: Thesis (Other)
Uncontrolled Keywords: Grand Watudodol, Daya Tarik Wisata, Delphi
Subjects: G Geography. Anthropology. Recreation > G Geography (General) > G155 Tourism
G Geography. Anthropology. Recreation > G Geography (General) > G155.A55 Tourism and city planning
G Geography. Anthropology. Recreation > G Geography (General) > G2566 Tourist maps
Divisions: Faculty of Civil, Planning, and Geo Engineering (CIVPLAN) > Regional & Urban Planning > 35201-(S1) Undergraduate Thesis
Depositing User: Humairo Karimatus Sariroh
Date Deposited: 07 Aug 2024 03:33
Last Modified: 07 Aug 2024 03:33
URI: http://repository.its.ac.id/id/eprint/114142

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