Analisis Perbandingan Kinerja Theme Park Dengan Pendekatan 4A (Attraction, Accessibility, Amenities, Ancillary) Studi Kasus: Jatim Park 1, 2, dan 3

Derby, Elen (2025) Analisis Perbandingan Kinerja Theme Park Dengan Pendekatan 4A (Attraction, Accessibility, Amenities, Ancillary) Studi Kasus: Jatim Park 1, 2, dan 3. Other thesis, Institut Teknologi Sepuluh Nopember.

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Abstract

Analisis kinerja destinasi wisata, khususnya pada taman hiburan, sering kali belum dieksplorasi secara mendalam, mengakibatkan terabaikannya potensi peningkatan dan strategi pengembangan. Di Jatim Park, yang terdiri dari Jatim Park 1, 2, dan 3, masih terdapat kekurangan pemahaman tentang bagaimana elemen-elemen kerangka 4A (Atraksi, Aksesibilitas, Amenitas, dan Layanan Pendukung) secara kolektif memengaruhi kepuasan pengunjung dan efektivitas operasional. Penelitian ini berupaya mengatasi celah tersebut melalui evaluasi terstruktur terhadap signifikansi setiap komponen dalam konteks Jatim Park,guna menghasilkan rekomendasi yang dapat memandu penyempurnaan di masa depan.Penelitian ini utamanya bertujuan mengukur bobot setiap faktor 4A menggunakan metode Analytic Network Process (ANP). Dengan desain kuantitatif deskriptif, data dikumpulkan dari survei pengunjung, menitikberatkan pada persepsi mereka mengenai kualitas pengalaman di ketiga taman tersebut. Hasil studi menunjukkan bahwa Jatim Park 1 menonjol dalam aspek atraksi, khususnya dengan tawaran hiburan berkarakter nostalgia, sementara Jatim Park 2 diakui karena kualitas amenitasnya yang unggul, termasuk area kuliner dan kebersihan. Sebaliknya, Jatim Park 3 mendapatkan penilaian tinggi dalam aspek aksesibilitas dan layanan pendukung, yang berkontribusi pada kenyamanan pengunjung. Penelitian ini tidak hanya menyoroti keunggulan spesifik dari masing-masing taman, tetapi juga menekankan perlunya saran-saran strategis yang selaras dengan pengembangan pariwisata berkelanjutan. Dengan mengatasi kesenjangan yang teridentifikasi, studi ini memperkaya pemahaman tentang performa destinasi wisata di Jatim Park, pada akhirnya mendukung optimasi pengalaman pengunjung dan manajemen taman hiburan yang efektif di area tersebut.
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Destination performance analysis, especially in theme parks, is often underexplored, resulting in overlooked potential improvements and development strategies. In Jatim Park, which consists of Jatim Park 1, 2, and 3, there is a lack of understanding of how the elements of the 4A framework (Attractions, Accessibility, Amenities, and Supporting Services)collectively affect visitor satisfaction and operational effectiveness. This study seeks to address this gap through a structured evaluation of the significance of each component in the context of Jatim Park, in order to generate recommendations that can guide future improvements. This study primarily aims to measure the weight of each 4A factor using the Analytic Network Process (ANP) method. With a descriptive quantitative design, data were collected from visitor surveys, focusing on their perceptions of the quality of experiences at the three parks. The study results show that Jatim Park 1 stands out in the attraction aspect, especially with its nostalgic entertainment offerings, while Jatim Park 2 is recognized for its superior quality of amenities, including culinary areas and cleanliness. In contrast, Jatim Park 3 received high marks in the accessibility and supporting services aspects, which contribute to visitor comfort. This studynot only highlights the specific strengths of each park, but also emphasizes the need for strategic suggestions that are aligned with sustainable tourism development. By addressing the identified gaps, this study enriches the understanding of tourism destination performance in Jatim Park, ultimately supporting the optimization of visitor experience and effective park management in the area.

Item Type:	Thesis (Other)
Uncontrolled Keywords:	Kinerja Destinasi Wisata, Taman Hiburan , Atraksi, Aksesibilitas, Fasilitas, Layanan, Tourism Destination Performance, Theme Park, Attractions, Accessibility, Amenities, Ancillary
Subjects:	G Geography. Anthropology. Recreation > GV Recreation Leisure > GV191.66 Outdoor recreation resources planning and management H Social Sciences > HT Communities. Classes. Races
Divisions:	Faculty of Civil, Planning, and Geo Engineering (CIVPLAN) > Regional & Urban Planning > 35201-(S1) Undergraduate Thesis
Depositing User:	Derby Elen
Date Deposited:	28 Jul 2025 05:32
Last Modified:	28 Jul 2025 05:32
URI:	http://repository.its.ac.id/id/eprint/121966

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