Analisis Unsur Atraksi Jatim Expo Sebagai Destinasi Mice (Meeting, Incentive, Convention, And Exhibition) Di Surabaya

Musyaffa, Anang Wahyu (2025) Analisis Unsur Atraksi Jatim Expo Sebagai Destinasi Mice (Meeting, Incentive, Convention, And Exhibition) Di Surabaya. Other thesis, Institut Teknologi Sepuluh Nopember.

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Abstract

Indonesia telah menjadi salah satu destinasi utama untuk industri MICE di dunia yang baru – baru ini dibuktikan sebagai tuan rumah penyelenggaraan G20 yang merupakan forum utama kerja sama ekonomi internasional. Seiring berjalannya waktu, pemerintah Indonesia pada 1991 menerapkan tata laksana ketentuan Usaha Jasa Konvensi, Perjalanan Insentif dan Pameran atau dalam istilah lain disebut Meeting, Incentive, Convention and Exhibition (MICE). Di Surabaya telah didukung dengan ketersediaan destinasi MICE dari skala kecil sampai skala besar seperti Jawa Timur International Expo (Jatim Expo). Jatim Expo merupakan convention hall terbesar tanpa pilar di Provinsi Jawa Timur yang berdiri sejak tahun 2007. Jatim Expo sering dipergunakan untuk berbagai acara seperti pameran, konser musik berskala nasional hingga internasional. Berdasarkan hal tersebut, peneliti tertarik untuk melakukan penelitian unsur atraksi di Jatim Expo untuk menjadi destinasi MICE terbesar di Jawa Timur yang berada di Surabaya. Ketertarikan tersebut dikarenakan peneliti ingin melihat beberapa hal terkait bagaimana unsur atraksi yang telah disediakan dengan dasar Peraturan Kementerian Pariwisata Republik Indonesia Nomor 5 Tahun 2017 dapat memiliki dampak terhadap pendapatan masyarakat di sekitar Jatim Expo. Penelitian ini menggunakan metode kualitatif dengan pendekatan kualitatif deskriptif dan pengumpulan data diperoleh melalui observasi, wawancara mendalam, dokumentasi, dan studi literatur. Analisis data menggunakan model analisis Miles dan Huberman yang terdiri dari reduksi data, penyajian data hasil reduksi, dan penarikan kesimpulan. Uji keabsahan data menggunakan triangulasi sumber, triangulasi teknik, dan triangulasi waktu serta member check.
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Indonesia has become one of the main destinations for the MICE industry in the world which was recently proven as the host of the G20 which is the main forum for international economic cooperation. As time went by, the Indonesian government in 1991 implemented the management provisions for Convention, Travel Incentive and Exhibition Services or in other terms called Meeting, Incentive, Convention and Exhibition (MICE). Surabaya has been supported by the availability of MICE destinations from small scale to large scale such as the East Java International Expo (Jatim Expo). Jatim Expo is the largest convention hall without pillars in East Java Province which was founded in 2007. Jatim Expo is often used for various events such as exhibitions, national and international music concerts. Based on this, researchers are interested in conducting research on attraction elements at Jatim Expo to become the largest MICE destination in East Java in Surabaya. This interest is because researchers want to see several things related to how the attraction elements that have been provided on the basis of Regulation of the Ministry of Tourism of the Republic of Indonesia Number 5 of 2017 can have an impact on the income of the community around Jatim Expo. This research uses a qualitative method with a descriptive qualitative approach and data collection is obtained through observation, in-depth interviews, documentation and literature study. Data analysis uses the Miles and Huberman analysis model which consists of data reduction, presenting the reduced data, and drawing conclusions. Test the validity of the data using source triangulation, technical triangulation, time triangulation and member check.

Item Type:	Thesis (Other)
Uncontrolled Keywords:	MICE, Unsur Atraksi, Jatim Expo, Dampak Masyarakat MICE Destination, Attraction Elements, Community Impact
Subjects:	G Geography. Anthropology. Recreation > GV Recreation Leisure G Geography. Anthropology. Recreation > GV Recreation Leisure > GV191.66 Outdoor recreation resources planning and management H Social Sciences > HT Communities. Classes. Races H Social Sciences > HT Communities. Classes. Races > HT390+ Coastal zone management K Law > K Law (General)
Divisions:	Faculty of Creative Design and Digital Business (CREABIZ) > Developmental Studies > 60201-(S1) Undergraduate Thesis
Depositing User:	Anang Wahyu Musyaffa
Date Deposited:	11 Aug 2026 04:42
Last Modified:	11 Aug 2026 04:42
URI:	http://repository.its.ac.id/id/eprint/128295

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