Luthfi, Fitria (2022) Perancangan Video Eksplanasi Motion Graphic Tari Lahbako Sebagai Media Pengenalan Budaya Daerah Kabupaten Jember. Other thesis, Institut Teknologi Sepuluh Nopember.
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Abstract
Tari Lahbako merupakan tarian daerah Kabupaten Jember yang hadir sebagai bentuk apresiasi terhadap petani tembakau, dimana tembakau menjadi komoditas pertanian terbesar di Kabupaten Jember. Gerakannya diambil dari proses bertani hingga mengolah tembakau yang dipentaskan oleh penari perempuan dengan iringan musik patrol. Tari Lahbako belum banyak dilirik oleh masyarakat Jember maupun masyarakat luas. Upaya pemerintah dalam melakukan pengenalan Tari Lahbako masih kurang optimal sehingga kesadaran dan minat masyarakat turut rendah untuk mengenal dan ikut melestarikan Tari Lahbako. Media pengenalan dalam bentuk video eksplanasi motion graphic menjadi media yang cocok untuk mengenalkan Tari Lahbako sebagai tarian daerah Kabupaten Jember untuk meningkatkan kesadaran dan kebanggaan akan tarian daerah. Proses perancangan dimulai dengan melakukan studi eksperimental 1 yang menghasilkan naskah. Hasil dari studi eksperimental 1 didiskusikan bersama scriptwriter untuk mendapatkan masukan terkait penulisan naskah. Studi eksperimental 2 dilakukan pengembangan naskah menjadi storyboard yang dikembangkan menjadi prototype. Hasilnya dibawa diskusi bersama ahli motion graphic melalui depth interview 2 yang secara khusus membahas lingkup alur dan teknis motion graphic. Studi Eksperimental 3 dilakukan untuk menghasilkan eksekusi desain secara keseluruhan. Output desain akan melewati tahap pengujian kepada target penonton melalui kuesioner. Hasil user test akan menjadi evaluasi dan pengembangan untuk output final. Video eksplanasi ini akan memaparkan informasi terkait Tari Lahbako yaitu sejarah, kostum, filosofis, gerakan, dan musik pengiring yang dikemas secara ringkas dan menarik dalam bentuk motion graphic. Perancangan ini dapat dijadikan sebagai media pengenalan Tari Lahbako sebagai tarian daerah Kabupaten Jember yang dapat meningkatkan kesadaran dan rasa bangga sekaligus menarik minat masyakat luas terhadap Kabupaten Jember. Kebudayaan merupakan identitas bagi Indonesia sehingga generasi muda sudah seharusnya memiliki tanggung jawab untuk mengenal dan melestarikan agar eksitensinya tetap terjaga.
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Lahbako dance is a local dance of Jember Regency which is present as a form of appreciation for tobacco farmers, which tobacco is the largest agricultural commodity in Jember Regency. The movements are taken from farming to processing tobacco, which are performed y female dancers to the accompaniment of patrol music. Lahbako dance has not been widely glimpsed by the people of Jember and the wider community. The government's efforts in introducing Lahbako Dance are still not optimal so that public awareness and interest are also low to recognize and participate in preserving Lahbako Dance. Introduction media in the form of a motion graphic is a suitable medium to introduce Lahbako Dance as a local dance of Jember Regency to increase awareness and pride in local dances. The design process begins with conducting first experimental study which produces a manuscript. The results of first experimental study were discussed with the scriptwriter to get input regarding script writing. Second experimental study carried out the development of the script into a storyboard which was developed into a prototype. The results were brought into discussion with motion artist through second depth interview which specifically discussed the scope of motion graphics and storyboard. Third Experimental Study was carried out to produce the overall design execution. The design output will pass the testing phase to the target audience through a questionnaire. The results of user test will be evaluated and developed for the final output. This explanatory video will present information related to Lahbako Dance, namely history, costumes, philosophy, movements, and accompaniment music that are packaged in a concise and interesting way in the form of motion graphics. This design can be used as a medium for introducing Lahbako Dance as a local dance of Jember Regency which can increase
awareness and a sense of pride as well as attract the interest of the wider community towards Jember Regency. Culture is an identity for Indonesia so that the younger generation should have a responsibility to recognize and preserve it so that its existence is maintained.
Item Type: | Thesis (Other) |
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Uncontrolled Keywords: | Budaya Daerah, Media Pengenalan, Video Eksplanasi, Motion Graphic, Tari Lahbako, Kabupaten Jember, Local Culture, Introduction Media, Explanatory Video, Motion Graphic, Lahbako Dance, Jember Regency |
Divisions: | Faculty of Creative Design and Digital Business (CREABIZ) > Visual Communication Design > 90241-(S1) Undergraduate Thesis |
Depositing User: | Mr. Marsudiyana - |
Date Deposited: | 29 Sep 2025 06:40 |
Last Modified: | 29 Sep 2025 06:40 |
URI: | http://repository.its.ac.id/id/eprint/128469 |
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