Peran Growth Mindset terhadap Entrepreneurial Self-Efficacy dan Entrepreneurial Action: Studi Kasus Keberhasilan Workshop Womenpreneur di Surabaya

Atmoko, Johan Andri (2026) Peran Growth Mindset terhadap Entrepreneurial Self-Efficacy dan Entrepreneurial Action: Studi Kasus Keberhasilan Workshop Womenpreneur di Surabaya. Other thesis, Institut Teknologi Sepuluh Nopember.

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Abstract

Womenpreneur pada sektor Usaha Mikro, Kecil, dan Menengah (UMKM) memiliki peran strategis dalam perekonomian Indonesia, sejalan dengan agenda Sustainable Development Goals (SDGs), khususnya SDG 5 (Kesetaraan Gender) dan SDG 8 (Pekerjaan Layak dan Pertumbuhan Ekonomi). Namun, banyak pelaku usaha perempuan masih menghadapi kesenjangan antara niat berwirausaha dan tindakan bisnis yang nyata, yang tidak hanya dipengaruhi oleh hambatan struktural, tetapi juga oleh faktor psikologis seperti rendahnya entrepreneurial self-efficacy dan pola pikir yang kurang adaptif terhadap ketidakpastian. Penelitian ini bertujuan untuk menganalisis pengaruh pelatihan berbasis growth mindset terhadap entrepreneurial action pada womenpreneur, serta menguji peran perubahan growth mindset sebagai mekanisme yang memediasi peningkatan entrepreneurial self-efficacy. Penelitian menggunakan desain kuasi-eksperimental longitudinal dengan pengukuran pra dan pasca pada kelompok peserta pelatihan dan non peserta, yang dilaksanakan dalam workshop pemberdayaan womenpreneur di Departemen Manajemen Bisnis Institut Teknologi Sepuluh Nopember (ITS) Surabaya. Analisis data dilakukan menggunakan statistik deskriptif, uji beda, regresi linear dan logistik, serta analisis mediasi dengan PROCESS Macro Hayes Model 4. Hasil penelitian menunjukkan bahwa pelatihan growth mindset secara signifikan meningkatkan entrepreneurial self-efficacy melalui perubahan growth mindset, namun belum menghasilkan perbedaan entrepreneurial action yang signifikan dalam jangka pendek. Temuan ini menegaskan pentingnya growth mindset sebagai fondasi psikologis dalam pemberdayaan kewirausahaan perempuan.
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Womenpreneur in the Micro, Small, and Medium Enterprises (MSMEs) sector play a strategic role in Indonesia’s economic development, in line with the Sustainable Development Goals (SDGs), particularly SDG 5 (Gender Equality) and SDG 8 (Decent Work and Economic Growth). However, many Womenpreneurs continue to face difficulties in translating entrepreneurial intentions into concrete and sustainable business actions. These challenges are not only structural but also psychological, especially related to low entrepreneurial self-efficacy and less adaptive mindsets toward business uncertainty. This study aims to examine the effect of growth mindset–based training on entrepreneurial action among Womenpreneurs and to test the mediating role of changes in growth mindset on entrepreneurial self-efficacy. The study employs a longitudinal quasi-experimental design with pre- and post-measurements involving a training group and a control group, conducted during a Womenpreneur empowerment workshop at the Department of Business Management, Institut Teknologi Sepuluh Nopember (ITS) Surabaya. Data were analyzed using descriptive statistics, mean difference tests, linear and logistic regression, and mediation analysis with PROCESS Macro Hayes Model 4. The results indicate that growth mindset training significantly enhances entrepreneurial self-efficacy through changes in growth mindset, while its effect on entrepreneurial action is not statistically significant in the short term. These findings highlight the importance of growth mindset as a psychological foundation for women entrepreneurship empowerment.

Item Type:	Thesis (Other)
Uncontrolled Keywords:	growth mindset; entrepreneurial self-efficacy; entrepreneurial action; Womenpreneur; pelatihan; SDGs growth mindset; entrepreneurial self-efficacy; entrepreneurial action; Womenpreneur; training; SDGs
Subjects:	H Social Sciences > HA Statistics > HA31.3 Regression. Correlation. Logistic regression analysis. H Social Sciences > HN Social history and conditions. Social problems. Social reform
Divisions:	Faculty of Creative Design and Digital Business (CREABIZ) > Business Management > 61205-(S1) Undergraduate Thesis
Depositing User:	Atmoko Johan Andri
Date Deposited:	22 Jan 2026 02:34
Last Modified:	22 Jan 2026 02:34
URI:	http://repository.its.ac.id/id/eprint/130030

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