Febriansyach, Muhammad Alif Noor (2022) Analisis Antarmuka Ulasan Pada Layanan Pencarian Restoran Dan Makanan Berdasarkan Faktor Yang Mempengaruhi Kegunaan Komunikasi Dari Mulut Ke Mulut Secara Elektronik Untuk Mengurangi Informasi Yang Berlebihan. Other thesis, Institut Teknologi Sepuluh Nopember.
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Abstract
Layanan pencarian restoran dan makanan berbasis aplikasi telah menjadi populer bagi konsumen dalam mencari informasi referensi makanan. Namun, banyaknya ulasan yang tersedia pada aplikasi seringkali menyebabkan fenomena information overload yang menyulitkan pengguna dalam mengambil keputusan. Penelitian ini bertujuan untuk menganalisis desain antarmuka ulasan pada aplikasi pencarian restoran dan makanan berdasarkan faktor-faktor yang mempengaruhi kegunaan eWOM (electronic Word of Mouth) untuk mengurangi informasi yang berlebihan. Penelitian ini menggunakan pendekatan kualitatif dengan melakukan observasi dan wawancara kepada pengguna aplikasi. Hasil penelitian menunjukkan bahwa terdapat beberapa faktor antarmuka yang mempengaruhi persepsi pengguna terhadap kegunaan ulasan, seperti penyajian rating, kemudahan memfilter ulasan, dan kualitas informasi. Berdasarkan temuan tersebut, penelitian ini memberikan rekomendasi perancangan antarmuka ulasan yang dapat membantu pengguna dalam mengelola dan memanfaatkan ulasan secara lebih efektif.
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Application-based restaurant and food search services have become popular for consumers in seeking food reference information. However, the large number of reviews available on applications often leads to the phenomenon of information overload which makes it difficult for users to make decisions. This study aims to analyze the design of review interfaces on restaurant and food search applications based on factors that influence the usefulness of eWOM (electronic Word of Mouth) to reduce information overload. This study uses a qualitative approach by conducting observations and interviews with application users. The results show that there are several interface factors that influence user perceptions of the usefulness of reviews, such as the presentation of ratings, ease of filtering reviews, and information quality. Based on these findings, this study provides recommendations for review interface design that can help users manage and utilize reviews more effectively.
| Item Type: | Thesis (Other) |
|---|---|
| Additional Information: | RSSI 005.437 Feb a-1 2022 |
| Uncontrolled Keywords: | Antarmuka ulasan. Informasi yang berlebihan. Review interface. Information overload. |
| Subjects: | H Social Sciences > HD Industries. Land use. Labor > HD30.213 Management information systems. Dashboards. Enterprise resource planning. |
| Divisions: | Faculty of Intelligent Electrical and Informatics Technology (ELECTICS) > Information System > 57201-(S1) Undergraduate Thesis |
| Depositing User: | Mr. Marsudiyana - |
| Date Deposited: | 03 Jun 2026 06:09 |
| Last Modified: | 03 Jun 2026 06:09 |
| URI: | http://repository.its.ac.id/id/eprint/133523 |
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