Laporan Akhir Bisnis Lucyvaclean.id

Riyadh, Muhammad Akmal Fairuz (2026) Laporan Akhir Bisnis Lucyvaclean.id. Other thesis, Institut Teknologi Sepulih Nopember.

Text Paper_Muhammad Akmal Fairuz Riyadh_5031221133_S1_Manajemen Bisnis.pdf - Accepted Version Restricted to Repository staff only Download (3MB) | Request a copy

Abstract

Laporan akhir bisnis ini membahas strategi pengembangan Lucyvaclean.id sebagai usaha shoe and fashion care dalam merespons meningkatnya kebutuhan masyarakat urban terhadap layanan perawatan barang personal yang praktis dan berkualitas. Laporan ini bertujuan merancang model bisnis dan strategi pengembangan yang mampu menciptakan keunggulan kompetitif serta mendukung pertumbuhan usaha secara berkelanjutan. Analisis dilakukan melalui pengembangan Business Model Canvas, penyusunan strategi bisnis, serta validasi berdasarkan kebutuhan pasar, permintaan pasar, dan capaian kinerja bisnis. Hasil analisis menunjukkan bahwa penerapan konsep one-stop personal item care, standarisasi layanan, pemanfaatan teknologi, dan penguatan pengalaman pelanggan mampu meningkatkan nilai tambah serta memperkuat posisi kompetitif Lucyvaclean.id. Validasi bisnis juga menunjukkan adanya penerimaan pasar yang positif, pertumbuhan permintaan layanan, dan tingkat kepuasan pelanggan yang tinggi. Temuan tersebut menegaskan bahwa keunggulan bersaing Lucyvaclean.id tidak hanya ditentukan oleh kelengkapan layanan, tetapi juga oleh integrasi model bisnis, efisiensi operasional, dan pengalaman pelanggan sebagai fondasi pertumbuhan bisnis yang berkelanjutan.
==================================================================================================================================
This business report examines the development strategy of Lucyvaclean.id, a shoe and fashion care business, in response to the growing demand for practical and high-quality personal item care services among urban communities. The report aims to develop a business model and strategic initiatives that create competitive advantage and support sustainable business growth. The analysis employs the Business Model Canvas, business strategy formulation, and business validation based on market needs, market demand, and business performance. The findings indicate that the implementation of a one-stop personal item care concept, standardized service procedures, technology utilization, and enhanced customer experience successfully strengthen Lucyvaclean.id’s value proposition and competitive position. Business validation also demonstrates positive market acceptance, increasing service demand, and high customer satisfaction. These findings suggest that Lucyvaclean.id’s competitive advantage is driven not only by service diversification but also by the integration of its business model, operational efficiency, and customer experience as the foundation for sustainable business growth.

Item Type:	Thesis (Other)
Uncontrolled Keywords:	Business Model Canvas, shoe and fashion care, strategi bisnis, keunggulan kompetitif, validasi bisnis Business Process, Operational Capacity, Operational Performance, Operational Strategy, Internal System.
Subjects:	H Social Sciences > HB Economic Theory > HB615 Entrepreneurship.
Divisions:	Faculty of Creative Design and Digital Business (CREABIZ) > Business Management
Depositing User:	Muhammad Akmal Fairuz Riyadh
Date Deposited:	31 Jul 2026 02:24
Last Modified:	31 Jul 2026 02:24
URI:	http://repository.its.ac.id/id/eprint/140472

Actions (login required)

View Item