Evaluasi Bisnis Model Sirkular Berbasis Siklus Hidup (Life-Cycle) pada Sektor Food and Beverage FMCG: Multivocal Literature Review (MLR)

Sabrina, Maritza Sahda (2026) Evaluasi Bisnis Model Sirkular Berbasis Siklus Hidup (Life-Cycle) pada Sektor Food and Beverage FMCG: Multivocal Literature Review (MLR). Other thesis, Institut Teknologi Sepuluh Nopember.

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Abstract

Fragmentasi konseptual pada bidang Circular Business Model (CBM) menyebabkan terbatasnya panduan evaluasi industri-spesifik, sebagaimana ditunjukkan survei Accenture 2025 bahwa 65% perusahaan FMCG mengalami kendala tersebut, sementara sektor Food and Beverage (F&B) menyumbang 40,5% produksi plastik kemasan Eropa namun hanya 35% berhasil didaur ulang. Tanpa kerangka evaluasi yang jelas, klaim sirkularitas perusahaan berisiko superfisial dan rentan greenwashing, sementara sektor F&B masih minim terdokumentasi dalam kajian evaluasi CBM berbasis siklus hidup. Penelitian ini bertujuan memetakan metode evaluasi berbasis siklus hidup, mengidentifikasi tipe CBM dan hambatan implementasinya, mengungkap kesenjangan antara literatur akademik (AL) dan grey literature (GL), serta mengembangkan kerangka operasional evaluasi CBM pada sektor FMCG F&B, menggunakan pendekatan Multivocal Literature Review (MLR) yang mengintegrasikan kedua arus pengetahuan tersebut. Hasil menunjukkan LCA mendominasi baik literatur akademik maupun praktik industri, sementara metode multidimensi seperti LCSA, S-LCA, dan LCC belum diadopsi luas di tingkat korporat. Tipologi CBM Bocken et al masih jarang diterapkan eksplisit dalam literatur akademik, sedangkan GL didominasi tipe Resource Recovery dan Product Use Extension, dengan perilaku konsumen sebagai hambatan implementasi yang paling sering diidentifikasi, termasuk hambatan keamanan pangan yang spesifik untuk sektor F&B. Kesenjangan akademik dan praktik disebabkan ketimpangan kematangan metodologi, sehingga penelitian ini menghasilkan kerangka BM-C-LCSA FMCG F&B yang mengintegrasikan empat dimensi keberlanjutan (lingkungan, ekonomi, sosial, dan sirkularitas) melalui empat tahap operasional (Goal and Scope, Life Cycle Inventory, Impact Assessment, Interpretation) sebagai panduan praktis bagi industri FMCG F&B
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Conceptual fragmentation in the field of Circular Business Models (CBM) has resulted in a lack of industry-specific evaluation guidelinesa challenge faced by 65% of FMCG companies according to a 2025 Accenture survey, while the Food and Beverage (F&B) sector accounts for 40.5% of Europe's plastic packaging production yet achieves a recycling rate of only 35%. Without a clear evaluation framework, corporate circularity claims risk being superficial and prone to greenwashing, and the F&B sector remains under-documented in life-cycle-based CBM evaluation studies. This research aims to map life-cycle-based evaluation methods, identify CBM types and implementation barriers, uncover gaps between academic literature (AL) and grey literature (GL), and develop an operational CBM evaluation framework for the FMCG F&B sector, employing a Multivocal Literature Review (MLR) approach that integrates both knowledge streams. Results indicate that Life Cycle Assessment (LCA) dominates both academic literature and industry practice, whereas multidimensional methods such as LCSA, S-LCA, and LCC have not yet seen widespread corporate adoption. The Bocken et al. CBM typology is rarely explicitly applied in academic literature, whereas GL is dominated by "Resource Recovery" and "Product Use Extension" types; consumer behavior is the most frequently identified implementation barrier, alongside food safety concerns specific to the F&B sector. The gap between academia and practice stems from disparities in methodological maturity; consequently, this research produces an FMCG F&B BM-C-LCSA framework that integrates four sustainability dimensions (environmental, economic, social, and circularity) across four operational stages (Goal and Scope, Life Cycle Inventory, Impact Assessment, and Interpretation) to serve as a practical guide for the FMCG F&B industry

Item Type:	Thesis (Other)
Uncontrolled Keywords:	FMCG Makanan dan Minuman, Model Bisnis Sirkular (CBM), Berbasis Siklus Hidup (Berbasis LC), Tinjauan Pustaka Multivokal, Circular Business Models (CBMs), Food and Beverages FMCG, Life-Cycle Based (LC-Based), Multivocal Literature Review.
Subjects:	H Social Sciences > HC Economic History and Conditions > HC79.E5 Sustainable development. (circular economy)
Divisions:	Faculty of Creative Design and Digital Business (CREABIZ) > Business Management > 61205-(S1) Undergraduate Thesis
Depositing User:	Maritza Sahda Sabrina
Date Deposited:	04 Aug 2026 01:58
Last Modified:	04 Aug 2026 01:58
URI:	http://repository.its.ac.id/id/eprint/142655

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