Wibowo, Syahrul Arief (2026) Redesain Interior Galeri UMKM Berbasis Bale Banjar dengan Struktur Modular dan Konsep Eco-Desain untuk menciptakan pengalaman yang fleksibel dan adaptif di Benoa Cruise Terminal (BCT). Other thesis, Institut Teknologi Sepuluh Nopember.
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Abstract
Bali Cruise Terminal (BCT) merupakan pintu gerbang utama wisatawan mancanegara melalui jalur laut, yang memiliki potensi besar sebagai sarana promosi produk UMKM lokal Bali. Namun, fasilitas galeri UMKM yang ada saat ini dinilai kurang optimal dalam merepresentasikan identitas budaya lokal serta memiliki keterbatasan fleksibilitas ruang dalam menghadapi fluktuasi jumlah pengunjung dan pergantian jenis produk. Penelitian dan perancangan ini bertujuan meningkatkan identitas visual dan brand experience, mengoptimalkan alur pengunjung (flow accesibility), dan transformasi galeri menjadi ruang edukasi untuk meningkatkan penjualan dan konversi melalui branding. Metode perancangan yang digunakan adalah design thinking, yang meliputi tahapan empati, definisi masalah, ideasi, prototype, dan pengujian. Sedangkan tahapan pengumpulan data dilakukan melalui observasi lapangan, wawancara, dan studi literatur mengenai arsitektur tradisional Bali, serta analisis kebutuhan ruang bagi pelaku UMKM dan wisatawan. Pendekatan utama desain berfokus pada penggunaan struktur modular untuk menciptakan ruang yang fleksibel dan adaptif, sehingga tata letak galeri dapat disesuaikan dengan kebutuhan pameran yang dinamis. Selain itu, penerapan konsep Eco-Design diwujudkan melalui pemilihan material ramah lingkungan dan sistem pencahayaan serta penghawaan yang efisien untuk mendukung keberlanjutan lingkungan. Dengan melakukan perancangan transformasi elemen visual dan ruang Bale Banjar ke dalam bentuk modular diharapkan mampu menciptakan atmosfer yang akrab namun profesional. Struktur modular memungkinkan efisiensi waktu dalam instalasi dan pembongkaran, sementara konsep Eco-Design memberikan nilai tambah bagi citra BCT sebagai fasilitas publik yang modern dan berkelanjutan. Redesain ini diharapkan tidak hanya meningkatkan pengalaman estetika wisatawan, tetapi juga memperkuat daya saing produk UMKM lokal dalam lingkungan yang fungsional dan adaptif.
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The Bali Cruise Terminal (BCT) serves as a primary maritime gateway for international tourists and holds significant potential as a venue for promoting local Balinese MSME products. However, the current MSME gallery facilities are considered suboptimal in representing local cultural identity and lack the spatial flexibility needed to accommodate fluctuating visitor numbers and changing product assortments. This research and design project aims to enhance visual identity and the brand experience, optimize visitor flow and accessibility, and transform the gallery into an educational space to boost sales and conversion rates through branding. The design methodology employed is design thinking, comprising the stages of empathy, problem definition, ideation, prototyping, and testing. Data collection involved field observations, interviews, and a literature review on traditional Balinese architecture, alongside an analysis of spatial requirements for MSME operators and tourists. The primary design approach focuses on utilizing modular structures to create flexible, adaptive spaces, allowing the gallery layout to adjust to dynamic exhibition needs. Furthermore, the Eco-Design concept is implemented through the selection of environmentally friendly materials and efficient lighting and ventilation systems to support environmental sustainability. By transforming the visual elements and spatial layout of the Bale Banjar into a modular design, the aim is to create an atmosphere that is both welcoming and professional. The modular structure ensures efficiency during installation and dismantling, while the Eco-Design concept enhances BCT’s image as a modern, sustainable public facility. This redesign is expected not only to elevate the aesthetic experience for tourists but also to boost the competitiveness of local MSME products within a functional and adaptable environment.
| Item Type: | Thesis (Other) |
|---|---|
| Uncontrolled Keywords: | UMKM, Bale Banjar, Struktur Modular, Eco-Design, Bali Cruise Terminal,MSME, Bale Banjar, Modular Structure, Eco-Design, Bali Cruise Terminal |
| Subjects: | N Fine Arts > NK Decorative arts Applied arts Decoration and ornament > NK2115 Interior decoration |
| Divisions: | Faculty of Creative Design and Digital Business (CREABIZ) > Interior Design > 90221-(S1) Undergraduate Thesis |
| Depositing User: | Syahrul Arief Wibowo |
| Date Deposited: | 05 Aug 2026 05:58 |
| Last Modified: | 05 Aug 2026 06:00 |
| URI: | http://repository.its.ac.id/id/eprint/144021 |
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