Desain Interior Restoran Casa Fontana Surabaya Dengan Konsep Autentik Italia

Narendra, Bima Bagus (2014) Desain Interior Restoran Casa Fontana Surabaya Dengan Konsep Autentik Italia. Undergraduate thesis, Institut Teknologi Sepuluh Nopember.

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Abstract

Saat ini fenomena yang tampak dalam dunia industri makanan di
Indonesia adalah meningkatnya jumlah restoran sebagai sarana berkumpul
keluarga, saudara, teman dan kerabat yang menyebabkan banyaknya pilihan
restoran untuk melakuakan aktivitas tersebut. Menghadapi situasi ini, muncul
pula restoran dengan specialities menu khas dari negara-negara diluar
Indonesia sebagai variasi restoran dan sebagai cara bersaing dalam
usaha restoran. Restoran juga memenuhi kebutuhan para masyarakat
yang memerlukan asupan gizi dari makanan namun sulit dilakukan
apabila sedang melakukan aktivitas diluar rumah ataupun sedang
bekerja, dengan keberadaan restoran yang umumnya memiliki lokasi
strategis dengan wilayah tengah kota dan perkantoran, memudahkan
bagi mereka yang membutuhkan konsumsi akan makanan, hal tersebut
berhubungan dengan gaya hidup (lifestyle) masyarakat metropolitan.
Mengenal bahwa kota Surabaya sudah menjadi salah satu kota besar
di Indonesia. Salah satu jenis restoran specialities di Surabaya adalah
restoran Italia. Casa Fontana Surabaya adalah sebuah restoran dengan
menu-menu hidangan khas Italia dengan mengembangkan nuansa
karakter dan image restoran yang berciri Authentic Italian.
Desain interior ini, akan membahas mengenai suasana yang terkonsep.
Penggunaan material, bentuk konstruksi bangunan dan warna, serta pengaturan bunyi,
bau, thermal dan cahaya yang digunakan dalam interior restoran demi mendukung
suasana mewah, italia dan nyaman. Konsep dalam restoran Casa Fontana
Surabaya adalah Authentic Italian dengan segmentasi masyarakat metropolitan.
Dimana dilatar belakangi oleh lokasi restoran yang berada ditengah kota Surabaya
yang sekarang berstatus kota metropolitan, menuntut akses cepat (mudah
dijangkau) dan customer service yang cepat dan ramah.
Seiring dengan banyaknya desain Interior restoran dengan hidangan
khas Italia dimana pada umumnya menggunakan nuansa modern minimalis atau
modern contemporer, Casa Fontana Surabaya ingin menciptakan suatu suasana
yang memperkuat Image dalam interiornya guna dapat lebih menarik minat
konsumen.
Dengan adanya desain interior yang nyaman, mewah dan memenuhi aspek
fungsi, di harapkan dapat menarik minat konsumen. Dengan menyajikan Image
Authentic Italian yang atraktif dan berbeda pada tiap-tiap fungsi ruang dan tetap
mengutamakan kesatuan desain interiornya. Dengan demikian maka masyarakat
dapat menikmati suasana yang nyaman, mewah dan bernuansa Italia.

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At this time many phenomenon apprears in the world of food industry in
Indonesia. One of them is the increasing number of restaurant as a place
assembly facility for family time, meet with cousin, friends and client perhaps,
that which makes many options of restaurant for doing that activities. Facing this
situation, it appears that restaurant with specialities menu that come from many
country as variation restaurant in Indonesia, serve another meaning for business.
Actually restaurant has fullfil people needs for nutrient intake from food, but they
can’t fulfill that needs in short time when people currently doing activities outside
the home or doing work. The problem comes when people in activity can’t reach
the restaurant easily. In the presence of restaurant that usually has strategic
location in town and near with many office space in town, it makes people easy to
get what they nutrient needs from food. It is associated with lifestyle of
metropolitan needs. Surabaya as one of the biggest city in Indonesia requires this
model of restaurant. One of the types of restaurants is Italian restaurant. Casa
Fontana Surabaya as Italian restaurant has many specialities menu that comes
from Italy, develops it’s characteristic and image. This restaurant has Authentic
Specialities mark as their menu.
This interior design research will discuss about the atmosphere of
conceptual interior. It focus on the use of material, building constructions shape
and colors that implemented in interior design. It also covers interior acoustic
setup, smell of the room, thermal condition of interior and lighting that used in the
interior design to support atmosphere of luxurious, convenience and Italian theme.
The concept of Casa Fontana Restaurant Surabaya is an image of authentic Italian with metropolitan people as the market. It is located in the mid of Surabaya hence
it should be accessible with short time and serve hospitality.
While many interior design of Italian specialities restaurant usually has
minimalist interior design concept or comtemporary modern interior concept,
Casa Fontana Restaurant Surabaya wants to create the atmosphere that strenghten
the image of restaurant then it will attract people.
Thus, the interior design that has luxurious, convenience and fullfil the
aspect of restraurant function, hopefully can be interesting for people. By
presenting authentic Italian image and diffenrent function of room , it still gives a
priority to the unity of interior design. Eventually people can feel convenience,
luxurious and Italian atmosphere.

Item Type:	Thesis (Undergraduate)
Additional Information:	RSDP 729 Nar d
Uncontrolled Keywords:	Sarana berkumpul; Specialities; Lokasi; Lifestyle; Metropolitan; Image Authentic Italia; Mewah dan nyaman; Assembly Facility; Location; Authentic Italian Image; Luxurious and Convenience
Subjects:	N Fine Arts > NK Decorative arts Applied arts Decoration and ornament > NK2115 Interior decoration
Divisions:	Faculty of Civil Engineering and Planning > Interior Design > 90221-(S1) Undergraduate Thesis
Depositing User:	Anis Wulandari
Date Deposited:	17 May 2017 02:58
Last Modified:	27 Dec 2017 01:58
URI:	http://repository.its.ac.id/id/eprint/41296

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