Analisis Kesuksesan Aplikasi Uber Driver Dari Prespektif Pengguna Masyarakat Kota Surabaya Dengan Pendekatan Model Delone Dan McLean

Rosyadi, Mochamad Imron (2017) Analisis Kesuksesan Aplikasi Uber Driver Dari Prespektif Pengguna Masyarakat Kota Surabaya Dengan Pendekatan Model Delone Dan McLean. Undergraduate thesis, Institut Teknologi Sepuluh Nopember.

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Abstract

Penelitian ini Penelitian ini mencoba membuktikan teori DeLone dan McLean dalam konsep ISSM. Tujuan dari penelitian ini untuk mengetahui faktor-faktor yang mendorong dan menghambat kesuksesan aplikasi Uber, serta menyusun strategi peningkatan kesuksesan aplikasi Uber. Penelitian ini dilakukan di Kota Surabaya. Data yang digunakan yaitu 125 responden . Sebelum dilakukan pengolahan data menggunakan GSCA, dilakukan Uji validitas, reliabilitas dan linearitas dari tiap indikator dari kualitas layanan, kualitas informasi, kualitas sistem, kepuasan pengguna serta dampak individu. Pengujian dilakukan menggunakan SPSS. Hasil dari penelitian ini menunjukkan bahwa Information Quality memberikan hasil positif dan signifikan terhadap Actual Use.Information Quality memberikan hasil positif dan signifikan terhadap User Satisfaction. Service Quality memberikan hasil positif dan signifikan terhadap User Satisfaction. Actual Use memberikan hasil positif dan signifikan terhadap Net Benefit.User Satisfaction memberikan hasil positif dan signifikan terhadap Net Benefits Individual Impact
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This research is trying to prove the theory of DeLone and
McLean in the concept of ISSM. The purpose of this study is to
determine the factors that drive and hinder the succ
ess of
Uber application, as well as to develop strategies to improve
the success of Uber applications. This research was conducted
in Surabaya City. The data used is 125 respondents. Prior to
data processing using GSCA, validity, reliability and linearity
of each quality indicator, quality of information, system
quality, user satisfaction, and individual opinion are tested.
Testing is done by using SPSS. The results of this study
indicate that Information Quality gives positive and significant
results to ac
tual usage. Information Quality gives positive and
significant result to User Satisfaction. Service Quality gives
positive and significant result to User Satisfaction. Actual
usage gives positive and significant results to Net Benefit.
User Satisfaction gi
ves positive and significant results on the
Net Benefit of Individual Impact.

Item Type: Thesis (Undergraduate)
Uncontrolled Keywords: Uber, ISSM, GeSCA
Subjects: T Technology > T Technology (General)
T Technology > TS Manufactures > TS156 Quality Control. QFD. Taguchi methods (Quality control)
Divisions: Faculty of Information Technology > Information System > 57201-(S1) Undergraduate Thesis
Depositing User: Mochamad Imron Rosyadi
Date Deposited: 22 Aug 2017 07:28
Last Modified: 22 Aug 2017 07:28
URI: http://repository.its.ac.id/id/eprint/42517

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