Wiryawan, Ardian Prakoso (2016) Desain Serial Sepatu Dengan Inspirasi Dari Mamalia Laut (Paus). Undergraduate thesis, Institut Teknologi Sepuluh Nopember Surabaya.
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Abstract
Alas kaki merupakan salah satu elemen fesyen yang menjadi kebutuhan penting
bagi manusia karena memiliki banyak manfaat, khususnya sepatu. Pentingnya alas
kaki membuat nilai perdagangan terus meningkat di Indonesia. Dengan 70% - 80%
nya dikuasai oleh merek luar negeri, karena produksi industri alas kaki di Indonesia
dalam pemenuhan kebutuhan dunia baru mencapai 3%. Hanya ada sekitar 100
merek nasional dan UKM di Indonesia. Hal tersebut karena variasi desain alas kaki
industri lokal terbatas bahkan kebanyakan meniru desain luar negeri. Sehingga
konsumen lebih memilih produk luar dengan desain beragam. Selain itu alas kaki
lokal kurang mengikuti tren terkini dan kurang memiliki ciri khas. Sedangkan
Indonesia memiliki beragam kekayaan yang dapat dijadikan ciri khas desain alas
kaki lokal. Salah satunya ialah Indonesia sebagai negara maritim dengan kekayaan
bahari yang melimpah termasuk beberapa spesies hewan laut. Pengambilan tema
paus juga didukung dengan aksi kampanye, karena paus termasuk hewan laut
yang paling diburu. Sehingga spesiesnya di laut dunia semakin menurun dari tahun
ke tahun. Metode penelitian yang digunakan selain data sekunder berupa data
literatur, yaitu metode persona untuk menentukan target user, questionary
terhadap anggota komunitas alas kaki dan kalangan umum, serta shadowing
untuk mengetahui kebiasaan individu berinteraksi dengan alas kaki. Data - data
yang didapatkan di breakdown menggunakan metode affinity diagram dan
imageboard untuk studi kebutuhan, permasalahan, fitur dan atribut, bentuk,
warna, dan material yang diperlukan untuk eksplorasi desain
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Footwear is one of the fashion elements which could be important and came with
a several benefits, especially shoes. The importance of footwear, is keep making
an increase at market value in Indonesia. The amount of footwear company
production reaches at only 3% from the rest of the world, which causing around
70-80% footwear brands in Indonesia are filled with international brands. There
are only 100 brand and small companies do exist in Indonesia. Those things are
happened because of the less variety that given by local industries, and even most
of them are copying design form branded products. With the result that consumer
prefer an international brands, which came with more design variety and
technology. Moreover, local footwear are not following a trend too much and
doesn’t have a special characteristic themself. While Indonesia is having a diverse
wealth which could be taken as an inspiration for a local footwear design. One of
them is Indonesia as a maritime country with plenty of nautical richness and
several sea creature’s species included in it. The chosen of whale theme also
supported by a campaign action, because whales are belong to the most hunted
sea creature. So that whales’ species are decreasing each and every year. Research
method that used beside the secondary data for this research are literature data,
that is persona method for determine target user, questionary from a member of
footwear community, and also shadowing for taking a knowledge at user behavior
on interacting with their different type of shoes. The data which have been taken
are breakdowned using affinity diagram and imageboard method for a needs,
problems, features and attribute, shape, clours, and material studies which needed
for design exploration
| Item Type: | Thesis (Undergraduate) |
|---|---|
| Additional Information: | RSDP 685.310 2 Wir d |
| Uncontrolled Keywords: | footwear, casual, campaign, whale, animal, shoes, series |
| Subjects: | T Technology > TS Manufactures > TS171 Product design |
| Divisions: | Faculty of Architecture, Design, and Planning > Industrial Product Design > 90231-(S1) Undergraduate Thesis |
| Depositing User: | EKO BUDI RAHARJO |
| Date Deposited: | 28 Jul 2020 01:56 |
| Last Modified: | 28 Jul 2020 01:56 |
| URI: | http://repository.its.ac.id/id/eprint/76578 |
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