Elizabeth, Christanti Angelia (2020) Pengukuran Efisiensi dan Pemodelan Proses Bisnis Usaha Subsektor Fashion di Industri Kreatif (Studi Kasus: Kota Surabaya). Other thesis, Institut Teknologi Sepuluh Nopember.
Preview |
Text
09111640000105-Undergradute_Thesis.pdf Download (4MB) | Preview |
Abstract
Industri kreatif telah menjadi alternatif untuk dijadikan sebagai tulang punggung perekonomian negara karena memiliki sumber daya yang terbarukan berdasarkan kreativitas, kemampuan intelektual ide dan talenta. Oleh karena itu, Indonesia mulai mengembangkan ekonomi kreatif sejak tahun 2009 sampai saat ini. Penelitian ini bertujuan untuk memberikan rekomendasi model proses bisnis untuk usaha subsektor fashion di kota Surabaya. Tujuan ini diangkat karena sesuai dengan arah pengembangan ekonomi kreatif yang telah dibuat oleh BEKRAF. Penelitian ini berawal dari pencarian usaha yang efisien untuk dapat dijadikan contoh dalam pembuatan model proses bisnis, pembuatan model proses bisnis, analisis model proses bisnis dan perancangan ulang. Dalam keseluruhan proses diketahui bahwa ada enam UMKM yang didapati efisien. Permasalahan yang sering terjadi pada UMKM terpilih ialah permasalahan mengenai persediaan dan pengiriman pesanan kepada pelanggan sebelum pelanggan membayar menjadi aktivitas krusial disetiap UMKM. Oleh karena itu, rekomendasi proses model bisnis diberikan, baik untuk masing-masing UMKM maupun untuk seluruh UMKM fashion. Rekomendasi model proses bisnis yang diberikan lebih berfokus pada dimensi waktu dan biaya dari dimensi kinerja the devil’s quadrangle untuk dapat mengatasi aktivitas krusial dan permasalahan yang sering terjadi.
===========================================================
Creative industry has become an alternative for countries to be the backbone of their economy, because they have renewable resource based on creativity, intellectual abilities, ideas and talents. Therefore, Indonesia began to develop creative economy since 2009. This study aims to provide a business process model recommendation for small fashion businesses in Surabaya. This goal was chosen because it was aligned with the direction of creative industry’s development which was made by BEKRAF. This research was initiated from finding efficient small business to be used as an example, making business process model, analyzing and redesign the process model. There are six small businesses found to be efficient and most of them had a problem with inventory, this problem was often occured. The crucial activity in every small business are consist of sending of customer’s order before customer paid for it. For this particular reason, this research offered a business process model recommendation, either for each of them or for all small fashion business. This recommendation is focusing on time and cost in performance dimension of Devil’s Quadrangle to overcome the crucial activity dan problem that often occured.
| Item Type: | Thesis (Other) |
|---|---|
| Uncontrolled Keywords: | Kata Kunci: Industri Kreatif, Subsektor Fashion, BPMN, Model Proses Bisnis, The Devil’s Quadrangle =================================================== Keywords: Creative Industry, Fashion Subsector, BPMN, Business Process Model, The Devil’s Quadrangle |
| Subjects: | H Social Sciences > HD Industries. Land use. Labor > HD62.5 New business enterprises. Business incubators. |
| Divisions: | Faculty of Creative Design and Digital Business (CREABIZ) > Business Management > 61205-(S1) Undergraduate Thesis |
| Depositing User: | Christanti Angelia Elizaebth |
| Date Deposited: | 15 Aug 2020 13:55 |
| Last Modified: | 18 Jun 2023 14:26 |
| URI: | http://repository.its.ac.id/id/eprint/78246 |
Actions (login required)
 |
View Item |