Pengaruh Feedback Orientation Dan Goal Orientation Terhadap Kinerja Karyawan (Studi Kasus: Start-Up Happy5)

Fajar, Ahmad Malik (2021) Pengaruh Feedback Orientation Dan Goal Orientation Terhadap Kinerja Karyawan (Studi Kasus: Start-Up Happy5). Undergraduate thesis, Institut Teknologi Sepuluh Nopember.

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Abstract

Setiap organisasi perlu untuk memperhatikan dan memahami aspek-aspek dalam membangun dan mengembangkan sumber daya manusia terutama dalam mencapai kinerja, tidak terkecuali pada industri jasa. Start-up Happy5 merupakan perusahaan yang bergerak dibidang jasa analis sebagai konsultan komunikasi internal dan kinerja dengan segmentasi business to business (B2B). Permasalahan yang terjadi di Happy5 yaitu terjadinya penurunan kinerja yang mencapai 44% pada karyawan saat pandemi berlangsung yang mengharuskan karyawannya untuk bekerja dari rumah. Penelitian ini dilakukan guna mengetahui aspek internal individu berupa feedback orientation dan goal orientation yang dapat membantu perusahaan dapat menyesuaikan jenis treatment yang sesuai dengan karakteristik individu sehingga dapat meningkatkan kinerja karyawan Happy5. Pengumpulan data responden dilakukan melalui survei dengan menggunakan instrumen kuesioner online dan menggunakan metode sensus dimana seluruh populasi dijadikan sampel dengan jumlah responden 45 karyawan Happy5. Data penelitian yang telah dikumpulkan diolah menggunakan metode Partial Least Squares Structural Equation Modelling (PLS-SEM) dengan bantuan software SPSS untuk menjawab hipotesis penelitian. Hasil pengujian hipotesis menunjukkan feedback orientation berpengaruh positif dan signifikan terhadap kinerja karyawan. Temuan penelitian juga membuktikan goal orientation tidak berpengaruh terhadap kinerja karyawan dan feedback orientation. Penelitian ini menghasilkan beberapa implikasi yang dapat dilakukan oleh start-up Happy5 dalam memberikan treatment dan membentuk program-program yang sesuai pada sumber daya manusianya, sehingga kinerja karyawan dapat dimaksimalkan.
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Organizations need to pay attention and understand the aspects of building and developing quality human resources, especially in achieving performance, including the service industry. A Start-up company, Happy5, is a company engaged in analyst services as an internal communication and performance consultant with business to business (B2B) segmentation. The problem that occurred in Happy5 was generated by a decline in performance which reached 44% for employees during the ongoing pandemic that required employees to work from home. This research aimed to determine the internal aspects of individuals in the form of feedback orientation and goal orientation, which can help company adjust the type of treatment according to individual characteristics to improve the performance of Happy5 employees. The collection of respondents' data is garnered through a survey using an online questionnaire and using census methods in which the entire population was sampled with 45 respondents of Happy5 employees. The collected data is then processed using the Partial Least Squares Structural Equation Modelling (PLS-SEM) method with SPSS software to answer the research hypotheses. Hypothetical test results showed feedback orientation had a positive and significant effect on employee performance. The research findings also prove that goal orientation does not affect employee performance and feedback orientation. This findings reveal several implications which can help the start-up company provide appropriate treatments and form programs for their employee so that employee performance can be maximized.

Item Type:	Thesis (Undergraduate)
Uncontrolled Keywords:	Employee Performance, Feedback Orientation, Goal Orientation, Kinerja Karyawan
Subjects:	H Social Sciences > HD Industries. Land use. Labor > HD30.23 Decision making. Business requirements analysis.
Divisions:	Faculty of Creative Design and Digital Business (CREABIZ) > Business Management > 61205-(S1) Undergraduate Thesis
Depositing User:	Ahmad Malik Fajar
Date Deposited:	02 Mar 2021 06:43
Last Modified:	02 Mar 2021 06:43
URI:	http://repository.its.ac.id/id/eprint/83170

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