Desain Interior NIAC One Stop Cafe Sebagai Youth-Facility Guna Mendukung Kebebasan Berkreativitas di Kalangan Muda

Simson, Sarah Destisela Pramesari (2021) Desain Interior NIAC One Stop Cafe Sebagai Youth-Facility Guna Mendukung Kebebasan Berkreativitas di Kalangan Muda. Undergraduate thesis, Institut Teknologi Sepuluh Nopember.

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Abstract

Perubahan zaman tidak dapat dicegah. Perubahan ini meliputi banyak faktor seperti budaya, generasi, dan gaya hidup pada masyarakat global. Tak hanya keakraban dengan teknologi, cara pandang dan gaya hidup. Salah satu gaya hidup yang sekarang ini sedang tren adalah budaya hangout atau nongkrong. Dalam memilih tempat nongkrong, generasi milenial mempertimbangkan banyak hal seperti lokasi, fasilitas, bahkan konsep yang diterapkan menjadi salah satu elemen penting bagi ketertarikan pelanggan. Salah satu tren café yang sekarang ini sedang berkembang adalah konsep One Stop Café. Dimana dalam satu area, pelanggan mampu memenuhi kebutuhannya sehingga dapat menghemat waktunya dalam melakukan aktivitas. Kebutuhan didalamnya termasuk belajar, bekerja, juga bersosialisasi. NIAC Coffee Shop menjadi salah satu café yang menerapkan konsep ini. Kolaborasi bidang usaha yang dijalankan sekarang tak hanya menguntungkan bagi pelanggan tetapi juga bagi owner, hal ini mampu membuka target pasar yang lebih luas dan juga mendatangkan loyal costumer yang lebih banyak. Namun, dalam perjalanannya masih banyak tantangan dan permasalahan yang ditemui. Salah satu permasalahannya adalah terjadi ketimpangan antar bidang usaha sehingga karakter dari NIAC sendiri tidak terbentuk. Selain itu juga penerapan konsep yang masih berantakan sehingga kesannya tidak terkonsep dan kurang menarik pelanggan. Sehingga membutuhkan perbaikin interior serta memaksimalkan fungsi ruang.
Untuk meningkatkan pencapaian desain NIAC Coffeeshop sebagai One Stop Café sebagai tempat anak-anak muda berkumpul dan berkreasi maka dilakukan pengumpulan data seperti observasi, wawancara, kuisioner, serta studi pembanding dan literatur terkait dengan objek.
Penerapan konsep cozy-urban style pada NIAC Coffeeshop menjadi konsep yang dianggap cocok dengan anak muda zaman sekarang yang menyukai suasana ruang yang tenang, simple but modern, dan juga nyaman seperti berada dirumah. Selain itu, perbaikan suasana juga akan meliputi penyesuaian sirkulasi ruang yang disesuaikan dengan aktivitas pelanggan yang juga terkait dengan karakter milenial
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The changing times cannot prevent. These changes include many factors such as culture, creation, and lifestyle not only for the millennial generation but also in the worlds society. Not only familiarity with technology, perspective and lifestyle are also very influential, given how easy it is to reach needs and information. One of the lifestyles that are currently trending is the culture of a place to hangout. In choosing a hangout place, millennials consider many things such as location, facilities, and applied concept is one of the important elements for customer interest. One of the café trends that is currently developing is the One Stop Café concept. Which is in one area, customers are able to meet their needs so that they can give their time to carry out activities. The needs in it include studying, working, as well as socializing. The NIAC Coffee Shop is one of the cafes that applies this concept. Business collaboration is not only profitable for the owners, but also beneficial for the customers. However, on the way there are still many challenges and problems to be encountered. One of the problems is the imbalance between business fields so that the character of the NIAC itself is not formed. In addition, the application of the concept is still messy so that the impression is not conceptualized and does not attract customers. So it requires repairing the interior and maximizing the function of space.

To improve the design of the NIAC Coffeeshop as a One Stop Café as a place for young people to gather and be creative, data such as observations, interviews, questionnaires, as well as comparative studies and literature related to objects were carried out.

The application of the concept of cozy-urban style at NIAC Coffeeshop is a concept suitable for today's young people who add a calm, simple yet modern, and comfortable atmosphere like being at home. In addition, the atmosphere improvement will also have a negative impact on an invincible space with customer activity which is also related to the millennial character

Item Type: Thesis (Undergraduate)
Uncontrolled Keywords: One Stop Cafe, Urban Style, Coffeeshop, Community Space, Distro, Cafe, Desain Urban, Kopi, Area Komunitas, Clothing
Subjects: N Fine Arts > NA Architecture > NA2750 Architectural design.
N Fine Arts > NK Decorative arts Applied arts Decoration and ornament > NK2115 Interior decoration
Divisions: Faculty of Creative Design and Digital Business (CREABIZ) > Interior Design > 90221-(S1) Undergraduate Thesis
Depositing User: Sarah Destisela Pramesari Simson
Date Deposited: 23 Aug 2021 08:41
Last Modified: 23 Aug 2021 08:41
URI: http://repository.its.ac.id/id/eprint/89707

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