Pengembangan Model TAM, TPB, PMT Dan Kawaii Response Terhadap Perilaku Anak – Anak Dalam Kepatuhan Memakai Masker Dan Hand Sanitizer

Satriyono, Raden Danang Aryo Putro (2022) Pengembangan Model TAM, TPB, PMT Dan Kawaii Response Terhadap Perilaku Anak – Anak Dalam Kepatuhan Memakai Masker Dan Hand Sanitizer. Other thesis, Institut Teknologi Sepuluh Nopember.

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Abstract

Pandemi Covid-19 telah mengubah banyak aspek kehidupan masyarakat, salah satunya di bidang pendidikan. Saat ini dunia pendidikan sedang mengalami kesulitan dalam memulai pembelajaran tatap muka karena terlepas dari penerapan protokol kesehatan. Fenomena ini perlu dianalisis lebih dalam dengan variabel-variabel yang diuji. Penelitian terkait perilaku dan persepsi manusia itu sendiri telah menghasilkan beberapa teori seperti Technology Acceptance Model, Protection Motivation Theory, Theory of Planned Behavior, dan Kawaii Response. Penelitian ini menggabungkan variabel dari keempat teori tersebut dan menganalisis korelasinya dengan tingkat kepatuhan anak dan orang tua dalam memakai masker dan hand sanitizer di lingkungan sekolah. Analisis dalam penelitian ini dilakukan dengan menggunakan Structural Equation Modelling. Hasil dari penelitian ini adalah terdapat lima korelasi yang signifikan antar variabel yaitu Perceived Effectiveness, Perceived Behavioral Control, Perceived Kawaii dan Perceived Vulnerability berpengaruh signifikan terhadap Intention to Use. Penelitian ini juga menemukan bahwa faktor Attitude, Deskriptif Norma, Perceived Usefulness, Perceived Effectiveness dan Perceived Comfort tidak berpengaruh signifikan terhadap Intention to Use. Hasil penelitian ini diharapkan dapat menjadi dasar bagi pemerintah untuk mengambil kebijakan pada fase endemis di Indonesia.
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The Covid-19 pandemic has changed many aspects of people's lives, one of which is in the education sector. Currently the world of education is experiencing difficulties in starting face-to-face learning because despite the implementation of health protocols. This phenomenon needs to be analyzed more deeply with tested variables. Research related to human behavior and perception itself has produced several theories such as the Technology Acceptance Model, Protection Motivation Theory, Theory of Planned behavior, and Kawaii Response. This study combines variables from the four theories and analyzes their correlation with the level of compliance of children and parents in wearing masks and hand sanitizers in the school environment. The analysis in this study was carried out using Structural Equation Modeling. The result of this research is that there are five significant correlations between variables, namely Perceived Effectiveness, Perceived Behavioral Control, Perceived Kawaii and Perceived Vulnerability have a significant effect on Intention to Use. This study also found that the Attitude, Descriptive Norms, Perceived Usefulness, Perceived Effectiveness and Perceived Comfort factors had no significant effect on Intention to Use. The results of this study are expected to be the basis for the government to make policy during the endemic phase in Indonesia.

Item Type:	Thesis (Other)
Additional Information:	RTI 620.82 Sat p-1
Uncontrolled Keywords:	Kawaii, Theory of Planned Behaviour, Protection Motivation Theory, Technology Acceptance Model, protokol kesehatan di lingkungan sekolah
Subjects:	Q Science > QP Physiology > QP34.5 Human engineering
Divisions:	Faculty of Industrial Technology and Systems Engineering (INDSYS) > Industrial Engineering > 26101-(S2) Master Thesis
Depositing User:	Mr. Tondo Indra Nyata
Date Deposited:	20 Jan 2023 03:54
Last Modified:	20 Jan 2023 03:54
URI:	http://repository.its.ac.id/id/eprint/95525

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