Analisis Bibliometrik: Manajemen Strategi Pada Industri Restoran

Usra, Salsabila (2023) Analisis Bibliometrik: Manajemen Strategi Pada Industri Restoran. Other thesis, Institut Teknologi Sepuluh Nopember.

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Abstract

Restoran merupakan salah satu sektor penting dalam meningkatkan pendapatan nasional di suatu negara. Untuk mempertahankan keunggulan kompetitif, setiap perusahaan harus mampu beradaptasi terhadap perubahan yang terjadi pada lingkungan internal dan eksternal. Praktik manajemen strategi merupakan salah satu upaya perusahaan untuk mendapatkan dan mempertahankan keunggulan kompetitif. Penelitian terkait manajemen strategis sudah banyak didokumentasi dalam berbagai artikel literature review dan bibliometrik, namun belum ada yang secara spesifik meneliti perkembangan praktik manajemen strategi pada bidang bisnis restoran. Untuk itu, penelitian ini didesain dengan menggunakan pendekatan bibliometrik dan analisis konten untuk menjawab gap penelitian tersebut. Perangkat lunak VOSviewer dimanfaatkan untuk menganalisis pada tahap sitasi, ko-sitasi, dan bibliographic coupling dari artikel-artikel yang diekstraksi dari databse. Selanjutnya analisis konten digunakan untuk dapat mengetahui dan memahami tren penelitian terbaru di bidang restoran. Output lainya adalah memberikan rekomendasi perkembangan penelitian manjemen strategi dalam industri restoran dimasa yang akan datang
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Restaurants are an essential industry in increasing a country's national income. Each company must be able to adapt to changes in the internal and external environment in order to preserve a competitive edge. One of the company's efforts to achieve and sustain a competitive advantage is the practice of strategy management. Strategic management research has been extensively published in numerous literature reviews and bibliometric articles, but no one has specifically analyzed the evolution of strategic management methods in the restaurant industry area. As a result, to fill the research gap, this study was created with a bibliometric method and content analysis. Software called VOSviewer is used to examine articles that have been pulled from databases at the citation, co-citation, and bibliographic coupling stages. Additionally, content analysis is utilized to learn about and comprehend the most recent study trends in the restaurant industry. Another result will be recommendations for future strategic management studies in the restaurant business.

Item Type:	Thesis (Other)
Uncontrolled Keywords:	Bibliometric, Strategic Management, Strategy, Restaurant, Bibliometrik, Manajemen Strategi, Strategi, Restoran
Subjects:	Z Bibliography. Library Science. Information Resources > Z669.8 Bibliometrics
Divisions:	Faculty of Creative Design and Digital Business (CREABIZ) > Business Management > 61205-(S1) Undergraduate Thesis
Depositing User:	Salsabila Usra
Date Deposited:	08 Feb 2023 03:35
Last Modified:	08 Feb 2023 03:39
URI:	http://repository.its.ac.id/id/eprint/96401

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