Strategi Pengembangan Kawasan Wisata Pantai Getem Kecamatan Puger Berdasarkan Persepsi Masyarakat

Rahmadani, Anabhela Octaberlian Putri (2023) Strategi Pengembangan Kawasan Wisata Pantai Getem Kecamatan Puger Berdasarkan Persepsi Masyarakat. Other thesis, Institut Teknologi Sepuluh Nopember.

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Abstract

Kawasan Wisata Pantai Getem merupakan kawasan wisata pesisir di selatan Kabupaten Jember yang sempat diusulkan menjadi Kawasan Ekonomi Khusus (KEK) dalam penyusunan dokumen RPJMD Kabupaten Jember oleh Bupati Jember. Kawasan Pantai Getem terdiri atas Pantai Cemara dan Pantai Puger di Kecamatan Puger. Namun, dalam pengembangannya, kawasan ini masih kurang dalam segi pengelolaan dan perawatan. Beberapa permasalahan timbul akibat kurangnya pengelolaan, kondisi fasilitas, serta penurunan kualitas lingkungan kawasan pantai. Penelitian ini bertujuan untuk merumuskan strategi pengembangan kawasan wisata Pantai Getem Kecamatan Puger berdasarkan persepsi masyarakat.
Metode yang digunakan dalam penelitian ini yaitu analisis kualitatif-kuantitatif atau mix-methods dengan teknik analisis deskriptif untuk mengidentifikasi sasaran pertama, yaitu potensi dan masalah di kawasan Pantai Getem. Pada sasaran kedua, digunakan analisis faktor eksploratori (EFA) untuk menentukan faktor-faktor yang memengaruhi pengembangan wisata kawasan Pantai Getem Kecamatan Puger berdasarkan persepsi masyarakat. Dalam perumusan strategi pengembangan pada sasaran ketiga, dilakukan penyilangan pada matriks SWOT yang sebelumnya telah dikelompokkan menjadi faktor internal dan eksternal.
Adapun hasil perumusan strategi pengembangan kawasan wisata Pantai Getem di Kecamatan Puger terbentuk 9 strategi pengembangan, di antaranya adalah penambahan daya tarik wisata, pembentukan kepengurusan pengembangan yang terorganisasi, optimalisasi pengelolaan kawasan pantai, kerja sama dengan pemerintah, pelestarian lingkungan, perawatan fasilitas umum, penambahan rute angkutan umum, serta optimalisasi dan perbaikan jaringan.
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Getem Beach Tourism Area is one of coastal tourism area in south of Jember Regency that was once proposed as an Indonesia Special Economic Zone (SEZ) in the preparation of the Jember Regency’s RPJMD document by the Regent of Jember Regency. The Getem Beach area consists of Cemara Beach and Puger Beach in Puger District. However, in its development, this area is still lacking in its management and its maintenance. There are some problems caused by the lack of management, the condition of the facilities, and a decrease in the environmental quality of the beach areas. This research aims to make some developement strategies of Getem Beach Tourism Area in Puger District based on the community’s perception.
This research used mix-methods analysis with descriptive analysis techniques to identify the first target, potentials and problems in Getem Beach tourism area. In the second target, Exploratory Factor Analysis (EFA) was used to determine some factors that influence the development of Getem Beach tourism area in Puger District based on community’s perception. In the formulation of the development strategies, the SWOT matrix was crossed which had previously been grouped into internal and external factors.
The results of the formulation of the development strategies of the Getem Beach tourism area in Puger District formed 9 development strategies, including the addition of tourist attractions, formed an organized development management, optimalize the management of the coastal area, cooperate with the government, environmental preservation, maintenance of public facilities, procurement of public transportation, and networks maintenance.

Item Type: Thesis (Other)
Uncontrolled Keywords: strategi pengembangan, persepsi masyarakat, daya tarik wisata, analisis faktor eksploratori, develompment strategy, community perception, tourism attraction, exploratory factor analysis
Subjects: G Geography. Anthropology. Recreation > GV Recreation Leisure > GV191.66 Outdoor recreation resources planning and management
Divisions: Faculty of Civil, Planning, and Geo Engineering (CIVPLAN) > Regional & Urban Planning > 35201-(S1) Undergraduate Thesis
Depositing User: Anabhela Octaberlian Putri Rahmadani
Date Deposited: 02 Aug 2023 05:52
Last Modified: 02 Aug 2023 05:52
URI: http://repository.its.ac.id/id/eprint/101563

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