Items where Author is "Widyanti, Adhyra"

Thesis

Widyanti, Adhyra (2023) Determinan Consumer-Based Brand Equity pada Merek Pakaian Lokal Wanita dengan Pendekatan Structural Equation Modeling: Variabel Moderasi Co-Creation Behaviour dan Mediasi Firm-Created Social Media Brand Communication. Masters thesis, Institut Teknologi Sepuluh Nopember.

Widyanti, Adhyra (2021) Peran Social Media Marketing terhadap Pemasaran UMKM selama Masa Pandemi COVID-19: Studi Kasus Pengusaha Perempuan di Kota Surabaya. Undergraduate thesis, Institut Teknologi Sepuluh Nopember.