Noor, Abdillah Felayati (2016) Desain Tas Punggung Dengan Material Berbasis Olahan Bambu. Undergraduate thesis, Institut Teknologi Sepuluh Nopember.
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Abstract
Industri tas merupakan industri yang terus berkembang setiap tahunnya. Tas
punggung merupakan jenis tas dengan potensi pasar yang tinggi. Dengan konsep dan
desain yang tepat, tas punggung dapat menjadi produk yang memiliki prestige tinggi
di pasar lokal maupun internasional. Produk buatan lokal memiliki kualitas yang bisa
bersaing di pasar internasional dan memiliki potensi untuk terus berkembang. Bambu
sebagai material alam yang bisa ditemukan hampir di seluruh Indonesia memiliki
potensi untuk dikembangkan menjadi komponen tas, sekaligus daya tarik utama.
Perancangan tas punggung dengan material olahan bambu diharap akan bisa bersaing
di pasar saat ini, mengutamakan kebutuhan pengguna juga tak lupa menghasilkan tas
punggung dengan desain orisinil yang dikemas sesuai permintaan pasar saat ini,
sehingga dapat mengangkat industri tas lokal. Studi yang dilakukan oleh peneliti
diantaranya Deep interview, analisa pengguna, analisa pasar, Eksperimen material
bambu, detail sambungan tas, desain aksesoris bambu, analisa material, branding,
rencana bisnis. Dari laporan ini peneliti mendapatkan kesimpulan bahwa tas
punggung dengan material olahan bambu ini dapat bersaing di pasar karena memiliki
peminatnya sendiri dan sedikitnya competitor yang bermain dibidang ini
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Bag industry is one of industry which is developing fast every year. Backpack
type has high potential on the market right now. With right and directed design
concept, backpack can be fashion product with high prestige that can reach and
compete on the market right now, local and international. Local industries of bag
have the quailty to compete with other brand on international market. Bamboo as the
material of nature which has high population in Indonesia considered can be part of
the bag design that can be the point of interest. The backpack design with processed
bamboo based material hopefuly can compete with other brand on the market,
focusing on user need and behaviour the product designed originaly and packed
depend on the demand and trend. So it can lift the local industry on its way. The
author did some researches on this project, like : deep interview, user analysis, market
analysis, bamboo material experiment, bag assembly detail, bamboo accessories
deisgn, material analysis, branding, and bussiness plan. From theses project and
researches, author can conclude that backpack with processed bamboo based material
can compete on the market because of low number of competitors.
| Item Type: | Thesis (Undergraduate) |
|---|---|
| Additional Information: | RSDP 796.51 Noo d |
| Uncontrolled Keywords: | Tas punggung, Potensi lokal, Olahan bambu |
| Subjects: | H Social Sciences > HD Industries. Land use. Labor > HD30.28 Planning. Business planning. Strategic planning. T Technology > TS Manufactures > TS171 Product design |
| Divisions: | Faculty of Civil Engineering and Planning > Industrial Design Product > (S1) Undergraduate Thesis |
| Depositing User: | ansi aflacha |
| Date Deposited: | 06 Aug 2020 03:37 |
| Last Modified: | 06 Aug 2020 03:37 |
| URI: | http://repository.its.ac.id/id/eprint/77063 |
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