Azayaka, Talitha Izdihar (2022) Perancanan Motion Comic Cerita Rakyat Asal Usul Pati sebagai Media Pelestarian Budaya Daerah. Other thesis, Institut Teknologi Sepuluh Nopember.
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Abstract
Indonesia adalah negara yang memiliki banyak keanekaragaman budaya pada tiap daerahnya. Cerita rakyat menjadi ciri khas tradisi dari daerah tersebut dan menjadi kekayaan budaya pada setiap daerah yang diceritakan, salah satunya adalah daerah Pati yang memiliki cerita Asal-Usul Pati. Kurangnya media untuk mengangkat cerita rakyat dan minimnya visualisasi, membuat masyarakat kurang mengetahui dan berminat tentang cerita rakyat daerah pada zaman modern sekarang. Diperlukan adanya media untuk mengadaptasi hal ini salah satunya adalah dengan media audio visual yaitu motion comic. Diharapkan dengan media ini serta mudahnya akses dan pesatnya perkembangan teknologi dan informasi pada jaman sekarang dapat lebih efektif memberi wawasan tentang cerita rakyat kepada masyarakat.
Perancangan ini menggunakan dua metode penelitian yaitu metode kualitatif dan kuantitatif dalam penyusunan dan penentuan konten dan desain. Untuk metode kualitatif menggunakan beberapa strategi riset yaitu berupa strategi riset analisis kompetitor dan studi literature, observasi, depth interview, dan eksplorasi visual. Sedangkan untuk metode kuanti-tatif dilakukan strategi riset pasar yang menggunakan instrument riset berupa kuesioner kepa-da target audiens dari perancangan ini.
Diharapkan perancangan ini menghasilkan luaran motion comic yang mengadaptasi cerita rakyat Pati yang ada dan didesain dengan gaya gambar semi realis serta menggunakan format panel komik. Penambahan unsur animasi sederhana dengan gerakan cut-out serta audio sebagai backsound akan memberi pengalaman membaca komik dengan lebih dramatis, menarik, dan meningkatkan antusiasme masyarakat Pati terhadap cerita rakyat daerahnya.
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Indonesia is a country that has a lot of cultural diversity in each region. Folklore is a characteristic of the traditions of the area and is a cultural treasure in each area that is told, one of which is the Pati area which has the story of the Origin of Pati. The lack of media to promote folklore and the lack of visualization make people less aware of and interested in re-gional folklore in modern times. It is necessary to have media to adapt this, one of which is audio-visual media, namely motion com-ic. It is hoped that this media as well as easy access and the rapid development of technology and information today can more effectively provide insight into folklore to the public.
This design uses two research methods, qualitative and quantitative methods in the preparation and determination of content and design. The qualitative method uses several re-search strategies, namely in the form of competitor analysis research strategies and literature studies, observation, depth interviews, and visual exploration. Meanwhile, for the quantitative method, a market research strategy was carried out using a research instrument in the form of a questionnaire to the target audience of this design.
Expected in this design will produce a motion comic output that adapts the existing Pati folklore and is designed in a semi-realist image style and uses a comic panel format. The addition of simple animation elements with cut-out movements and audio as a background will make the experience of reading comics more dramatic, interesting, and increase the en-thusiasm of the Pati people towards local folklore.
| Item Type: | Thesis (Other) |
|---|---|
| Uncontrolled Keywords: | Motion Comic, Cerita Rakyat, Pati, Asal Usul, Pelestarian, Budaya, Daerah, Motion Comic, Folklore, Pati, Origin, Preservation, Culture, Local |
| Subjects: | G Geography. Anthropology. Recreation > GR Folklore N Fine Arts > N Visual arts (General) For photography, see TR N Fine Arts > NC Drawing Design Illustration |
| Divisions: | Faculty of Creative Design and Digital Business (CREABIZ) > Product Design > 90231-(S1) Undergraduate Thesis |
| Depositing User: | Talitha Izdihar Azayaka |
| Date Deposited: | 16 Feb 2022 19:47 |
| Last Modified: | 31 Oct 2022 02:10 |
| URI: | http://repository.its.ac.id/id/eprint/94240 |
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