Analisis Kelayakan dan Produktivitas Investasi ERP dengan Menggunakan Metode Information Economics dan Cobb Douglas (Studi Kasus: Perusahaan Perkebunan Sawit)

Rahmayanti, Fadilla (2023) Analisis Kelayakan dan Produktivitas Investasi ERP dengan Menggunakan Metode Information Economics dan Cobb Douglas (Studi Kasus: Perusahaan Perkebunan Sawit). Other thesis, Institut Teknologi Sepuluh Nopember.

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Abstract

Dewasa ini kemajuan Teknologi Informasi (TI) telah menjadi komponen penting bagi perusahaan dalam berbagai sektor. Salah satu upaya yang dapat dilakukan perusahaan untuk meningkatkan daya saingnya yaitu dengan melakukan investasi TI. Investasi TI khususnya Enterprise Resource Planning (ERP) telah masuk ke dalam kategori belanja modal terbesar dari perusahaan pada umumnya, sehingga sangat penting bagi perusahaan untuk mengukur input dan output dari investasi TI. Selain itu, seringkali pula manfaat tidak berwujud (intangible benefit) sulit untuk diukur dan muncul sebagai akibat dari dampak tidak langsung investasi TI. Dalam hal ini, menjadikan fenomena IT Productivity Paradox hingga kini masih menjadi isu yang ditakutkan bagi perusahaan. Mengacu pada fenomena tersebut, maka perlu dilakukannya analisis terhadap investasi TI yang dilakukan oleh perusahaan. Studi kasus pada penelitian ini adalah investasi Infolab Enterprise Server (IES) pada proses pengadaan barang oleh Departemen Operasional dan Departemen Finance & Accounting pada salah satu Perusahaan Perkebunan Sawit yang telah berpengalaman dalam industri perkebunan dan manajemen perkebunan kelapa sawit di Provinsi Riau. Analisis kelayakan dan produktivitas terhadap investasi IES pada studi kasus dilakukan menggunakan metode Information Economics dan Cobb Douglas dalam periode waktu lima tahun. Metode IE dipilih karena memperhitungkan aspek finansial berupa tangible dan quasi – tangible serta non finansial berupa intangible yang seringkali pada umumnya diabaikan oleh pihak manajemen. Sedangkan perhitungan lanjutan dengan metode Cobb Douglas dilakukan untuk mengetahui nilai kontribusi setiap variabel modal yaitu Labor dan IT yang dikeluarkan terhadap pendapatan perusahaan. Berdasarkan hasil yang diperoleh melalui perhitungan IE diketahui skor akhir proyek sebesar 57,32 dengan predikat skor “layak” yang berarti memberikan keuntungan bagi perusahaan. Sedangkan hasil perhitungan Cobb Douglas menunjukkan bahwa nilai Total Factor Productivity (TFP) yang diperoleh sebesar 1,1591x10^-8 dengan nilai masing – masing variabel kontribusi modal Labor (4,926) dan IT (-0,013). Dari hasil perhitungan tersebut dapat ditunjukkan bahwa meskipun perhitungan IE memiliki skor yang tinggi akan tetapi produktivitas investasi ternyata bernilai rendah yaitu kurang dari 1. Oleh karena itu, investasi IES pada studi kasus menimbulkan fenomena IT Productivity Paradox.
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Today the advancement of Information Technology (IT) has become an important component for companies in various sectors. One of the efforts that companies can make to improve their competitiveness is by making IT investments. IT investment, especially Enterprise Resource Planning (ERP), has been included in the largest capital expenditure category of companies in general, so it is very important for companies to measure the inputs and outputs of IT investment. In addition, intangible benefits are often difficult to measure and arise because of the indirect impact of IT investments. In this case, making the IT Productivity Paradox phenomenon is still a feared issue for companies. Referring to this phenomenon, it is necessary to analyze the IT investment made by the company. The case study in this study is the investment of Infolab Enterprise Server (IES) in the procurement process by the Operations Department and Finance &; Accounting Department in one of the Palm Oil Plantation Companies that has experience in the plantation industry and oil palm plantation management in Riau Province. Feasibility and productivity analysis of IES investment in case studies was conducted using Information Economics and Cobb Douglas methods over a five-year time period. The IE method was chosen because it considers the financial aspects in the form of tangible and quasi-tangible and non-financial in the form of intangibles which are often generally ignored by management. While further calculations using the Cobb Douglas method are carried out to determine the value of the contribution of each capital variable, namely Labor and IT issued to company revenue. Based on the results obtained through IE calculations, it is known that the final project score is 57.32 with a predicate score of "feasible" which means profitable for the company. While the results of Cobb Douglas calculations show that the Total Factor Productivity (TFP) value obtained is 1.1591x10^-8 with the value of each variable capital contribution Labor (4.926) and IT (-0.013). From the results of these calculations, it can be shown that although the IE calculation has a high score, the productivity of investment turns out to be low, which is less than 1. Therefore, IES's investment in case studies raises the IT Productivity Paradox phenomenon

Item Type:	Thesis (Other)
Additional Information:	RSSI 005.12 Rah a-1 2023
Uncontrolled Keywords:	Investasi TI, IES, Information Economics, Cobb Douglas, IT Productivity Paradox, IT Investment, IES, Information Economics, Cobb Douglas, IT Productivity Paradox.
Subjects:	H Social Sciences > HG Finance > HG4529 Investment analysis T Technology > T Technology (General) T Technology > T Technology (General) > T58.8 Productivity. Efficiency
Divisions:	Faculty of Intelligent Electrical and Informatics Technology (ELECTICS) > Information System > 57201-(S1) Undergraduate Thesis
Depositing User:	Fadilla Rahmayanti
Date Deposited:	28 Jul 2023 15:54
Last Modified:	06 Oct 2023 03:40
URI:	http://repository.its.ac.id/id/eprint/100112

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