Alfarizi, Ukasyah Rianza (2025) Pengaruh Program Tanggung Jawab Sosial dan Lingkungan PT Indana terhadap Kesejahteraan Masyarakat dan Kelestarian Lingkungan Kampung Warna-Warni Jodipan, Kota Malang. Other thesis, Institut Teknologi Sepuluh Nopember.
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Abstract
Dukungan masyarakat menjadi semakin penting seiring dengan dinamika dunia bisnis yang terus berkembang dan meningkatnya tuntutan masyarakat terhadap program tanggung jawab sosial dan lingkungan (TJSL). Implementasi program TJSL merupakan perwujudan komitmen perusahaan untuk memberikan kontribusi positif terhadap peningkatan kualitas hidup masyarakat dan kelestarian lingkungan. Salah satu perusahaan yang juga berkewajiban melaksanakan program TJSL adalah PT Inti Daya Guna Aneka Warna (Indana), yakni perusahaan industri painting dan coating di Kota Malang. Penelitian ini bertujuan untuk menganalisis pengaruh program TJSL yang dijalankan oleh PT Indana terhadap kesejahteraan masyarakat dan kelestarian lingkungan pada program Kampung Warna-Warni Jodipan sejak tahun 2016. Penerapan metode covariance based structural equation modelling digunakan dalam penelitan ini karena dapat memodelkan hubungan antara variabel independen dan dependen dengan memerhatikan variabel teramati yang terkait dalam satu kerangka konseptual sehingga dapat mengatasi masalah kekeliruan dalam pengukuran. Data primer dihimpun langsung dari 93 responden perwakilan KK di Kampung Warna-Warni Jodipan, Kota Malang. Pengumpulan data melibatkan survei dengan mendistribusikan kuesioner dengan serangkaian pernyataan. Hasil penelitian ini menunjukkan bahwa program TJSL berpengaruh signifikan terhadap pemerataan pendapatan melalui penciptaan peluang usaha, peningkatan akses penunjang dengan ketersediaan sarana dan prasarana, kemudahan akses pendidikan terkait fasilitas dan pelatihan pendidikan, pengurangan pencemaran lingkungan melalui penggunaan teknologi ramah lingkungan dan pengelolaan limbah yang cukup baik, dan pelestarian lingkungan terkait transformasi fisik pada lingkungan. Namun, tidak berpengaruh signifikan terhadap kemudahan akses layanan kesehatan karena ketidakfokusan program TJSL pada kegiatan promosi kesehatan dan peningkatan kesadaran lingkungan karena banyak masyarakat merasa kurang termotivasi untuk terlibat dalam kelestarian lingkungan.
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Community support is becoming increasingly important along with the dynamics of the business world that continues to develop and the increasing demands of society for social and environmental responsibility (TJSL) programs. The implementation of the TJSL program is a manifestation of the company's commitment to make a positive contribution to improving the quality of life of the community and environmental sustainability. One of the companies that is also obliged to implement the TJSL program is PT Inti Daya Guna Aneka Warna (Indana), a painting and coating industry company in Malang City. This study aims to analyze the effect of the TJSL program run by PT Indana on community welfare and environmental sustainability in the Kampung Warna-Warni Jodipan program since 2016. The application of the covariance based structural equation modeling method is used in this study because it can model the relationship between independent and dependent variables by considering the observed variables that are related in one conceptual framework so that it can overcome the problem of measurement errors. Primary data were collected directly from 93 respondents representing KK in Kampung Warna-Warni Jodipan, Malang City. Data collection involved a survey by distributing questionnaires with a series of statements. The results of this study indicate that the TJSL program has a significant effect on income equality through the creation of business opportunities, increasing access to support with the availability of facilities and infrastructure, easy access to education related to educational facilities and training, reducing environmental pollution through the use of environmentally friendly technology and fairly good waste management, and environmental preservation related to physical transformation of the environment. However, it does not have a significant effect on easy access to health services because the TJSL program is not focused on health promotion activities and increasing environmental awareness because many people feel less motivated to be involved in environmental sustainability.
| Item Type: | Thesis (Other) |
|---|---|
| Uncontrolled Keywords: | Tanggung Jawab Sosial dan Lingkungan, Kesejahteraan Masyarakat, Kelestarian Lingkungan, PT Indana, Kampung Warna-Warni Jodipan. ========================================================================================================= Social and Environmental Responsibility, Community Welfare, Environmental Sustainability, PT Indana, Kampung Warna-Warni Jodipan. |
| Subjects: | G Geography. Anthropology. Recreation > GE Environmental Sciences H Social Sciences > H Social Sciences (General) H Social Sciences > HA Statistics > HA31.3 Regression. Correlation. Logistic regression analysis. H Social Sciences > HT Communities. Classes. Races |
| Divisions: | Faculty of Creative Design and Digital Business (CREABIZ) > Developmental Studies > 60201-(S1) Undergraduate Thesis |
| Depositing User: | Ukasyah Rianza Alfarizi |
| Date Deposited: | 26 Jun 2025 07:02 |
| Last Modified: | 26 Jun 2025 07:02 |
| URI: | http://repository.its.ac.id/id/eprint/119265 |
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