Desain Tas Wanita dengan Sistem Bag Charm Convertible untuk Mendukung Konsep Self-Expression

Aprilliani, Diva (2025) Desain Tas Wanita dengan Sistem Bag Charm Convertible untuk Mendukung Konsep Self-Expression. Other thesis, Institut Teknologi Sepuluh Nopember.

Text 5028211082-Undergraduate_Thesis.pdf - Accepted Version Restricted to Repository staff only Download (22MB)

Abstract

Perubahan ekonomi global telah membawa tranformasi besar, beralih dari era pertanian dan industrialisasi ke era informasi yang menekankan pada kreativitas dan inovasi. Persaingan ketat di sektor fashion mendorong inovasi, terutama diversifikasi produk. Contoh diversifikasi produk yang dilakukan industi fashion tas wanita adalah dengan tidak berfokus hanya pada pengembangan desain tas, tetapi juga melengkapi koleksi tas mereka dengan bag charm aksesori untuk menambah fungsi estetika dan ekpresi personal. Tren bag charm aksesori telah berkembang menjadi elemen penting dalam industri aksesori fashion, bag charm tidak hanya berfungsi sebagai elemen dekoratif tetapi juga sebagai alat ekspresi diri (self-expression). Hasil observasi lapangan shadowing menunjukkan bahwa belum adanya desain tas wanita yang secara khusus mendukung pemasangan bag charm secara optimal. Pada perancangan ini salah satu potensi yang dikembangkan adalah desain tas wanita yang mendukung pemasaangan bag charm aksesori untuk mendukung konsep self-expression. Dengan menggunakan metode studi literatur dan analisis preferensi pengguna, ditemukan bahwa salah satu alasan penggunaan bag charm untuk melengkapi tampilan tas adalah sebagai media self-Expression. Penambahan sistem convertible, memberikan ruang personalisasi bagi pengguna, dimana pengguna akan dilibatkan dalam memilih tampilan tas yang digunakan. Pengembangan desain dilakukan melalui eksplorasi bentuk, low-fidelity model, uji coba sistem convertible, higga prototyping. Penekanan desain diberikan pada tiga aspek utama, yaitu: self-expression, versatile, dan smart attachment. Perancangan ini menghasilkan tiga serial desain tas wanita dengan sistem bag charm convertible dan detachable charm yang konsepnya mewakili tiga style fashion yang berbeda sebagai bentuk perwakilan self-expression.
======================================================================================================================================
The global economic shift has brought significant transformation, transitioning from the agricultural and industrial eras to the information age, which emphasizes creativity and innovation. Intense competition in the fashion sector drives innovation, particularly in product diversification. An example of such diversification in the women’s handbag industry is not only focusing on bag design development but also complementing their collections with bag charm accessories to enhance aesthetic function and personal expression. The bag charm accessory trend has evolved into an essential element in the fashion accessory industry, serving not only as a decorative element but also as a tool for self-expression. Field observations through shadowing revealed the absence of women’s bag designs that specifically support optimal bag charm attachment. This design project explores the potential of developing women’s bags that facilitate the attachment of bag charm accessories to support the concept of self-expression. Using literature study and user preference analysis methods, it was found that one of the primary reasons for using bag charms to complement a bag’s appearance is as a medium for self-expression. The addition of a convertible system provides room for user personalization, allowing users to be involved in choosing the bag’s appearance. The design development was carried out through form exploration, low-fidelity modeling, testing of the convertible system, and prototyping. The design emphasizes three main aspects: self-expression, versatility, and smart attachment. This design project resulted in three series of women’s bags featuring a convertible bag charm system and detachable charms, with each series representing a different fashion style as a form of self-expression.

Item Type:	Thesis (Other)
Uncontrolled Keywords:	Desain tas wanita, Bag charm, Self-Expression, Sistem Convertible Women’s bag design, Bag Charm, Self-Expression, Convertible system.
Subjects:	T Technology > TS Manufactures > TS170 New products. Product Development T Technology > TS Manufactures > TS171 Product design
Divisions:	Faculty of Creative Design and Digital Business (CREABIZ) > Product Design > 90231-(S1) Undergraduate Thesis
Depositing User:	Diva Aprilliani
Date Deposited:	31 Jul 2025 08:53
Last Modified:	31 Jul 2025 08:53
URI:	http://repository.its.ac.id/id/eprint/125318

Actions (login required)

View Item