Perancangan Virtual Tour Kebun Raya Bogor Dalam Meningkatkan Keinginan Masyarakat Indonesia Mengunjungi Kebun Raya Bogor

Atmayudha, Kukuh Galih (2022) Perancangan Virtual Tour Kebun Raya Bogor Dalam Meningkatkan Keinginan Masyarakat Indonesia Mengunjungi Kebun Raya Bogor. Other thesis, Institut Teknologi Sepuluh Nopember.

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Abstract

Kebun Raya Bogor adalah kebun botani besar yang ada di pusat Kota Bogor. Dalam sektor wisata, Kebun Raya Bogor diminati banyak wisatawan, tetapi tidak semua bisa ke Kebun Raya Bogor karena adanya batasan kapasitas ekonomi, waktu luang, akses, atau jarak. Solusi untuk hal itu yaitu dengan alternatif wisata yang bisa diakses tanpa harus berkunjung berupa virtual tour. Berdasarkan Kemenparekraf RI (2021), virtual tour semakin diminati dan banyak destinasi wisata yang giat produksi virtual tour sebagai alternatif wisata mereka. Dikarenakan virtual tour tidak hanya memberikan informasi berupa gambaran, titik lokasi, dan pengetahuan, namun juga dapat meningkatkan minat masyarakat untuk berkunjung. Sebagai alternatif wisata Kebun Raya Bogor, virtual tour dapat memperkenalkan masyarakat umum untuk mengetahui gambaran, titik lokasi-lokasi, dan pengetahuan objek wisata di Kebun Raya Bogor. Hal ini diperkuat oleh penelitian Gelora (2017), 75% responden penelitiannya tidak mengetahui keberadaan lokasi-lokasi menarik di Kebun Raya Bogor, karena belum adanya media digital yang memperkenalkan titik lokasi-lokasi itu. Dari hal-hal itu, dirancang Virtual Tour Kebun Raya Bogor dengan keunikannya dapat meningkatkan keinginan masyarakat Indonesia untuk mengunjungi Kebun Raya Bogor. Perancangan virtual tour ini menggunakan metode pendekatan eksperimental dan metode riset kuantitatif. Riset diawali dengan data primer dan sekunder melalui tinjauan pustaka. Dilakukan analisis dari riset-riset tersebut yang menghasilkan konsep utama/big idea dari virtual tour yang akan dirancang. Dilanjutkan dengan riset eksperimental dan observasi yang kemudian menghasilkan virtual tour. Virtual tour diujikan kepada target pengguna melalui user testing, yang kemudian akan didapatkan kesimpulan dan saran. Hasil dari perancangan berupa virtual tour dengan jumlah 15 lokasi. Virtual tour diharapkan dapat memberikan informasi gambaran, titik lokasi, dan pengetahuan Kebun Raya Bogor, serta alternatif wisata yang dapat diakses di mana saja, yang meningkatkan keinginan masyarakat Indonesia untuk mengunjungi Kebun Raya Bogor.
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The Bogor Botanical Garden is a large botanical garden in the center of Bogor City. The Bogor Botanical Garden is a popular tourist destination, however not all visitors can visit there because of financial limitations, lack of free time, accessibility issues, or distance. Virtual tour is an alternative tour option that may be accessible without traveling to the location. Virtual tours are in high demand, and many travel locations are actively creating them as an alternative form of tourism, according to the Ministry of Tourism and Creative Economy (2021). This is because virtual tours not only provide information in the form of descriptions, location points, and knowledge, but can also increase public interest in visiting. Virtual tour can teach the general public to the description, point locations, and knowledge of tourist sites in the Bogor Botanical Garden in addition to being a substitute for visiting the garden. This is supported by study by Gelora (2017), which found that because there is no digital media that highlights the features of these areas, 75% of research respondents were unaware that there are noteworthy locations in the Bogor Botanical Garden. From these factors, the Virtual Tour of Bogor Botanical Garden needs to be designed, with its distinctiveness, may encourage Indonesians' desire to visit the Bogor Botanical Garden. This virtual tour's design is experimental and relies on quantitative research techniques. Research begins with primary and secondary data through a literature review. An analysis of the research was carried out which resulted in the main concept/big idea of the virtual tour to be designed. Followed by experimental research and observation which then produces a virtual tour. Virtual tour is tested on target visitors through user testing, which will then get conclusions and suggestions. A virtual tour with a total of 15 destinations. The virtual tour is expected to provide overview information, location points, and knowledge of the Bogor Botanical Garden, as well as alternative tours that can be accessed anywhere, which increases the desire of Indonesian people to visit the Bogor Botanical Garden.

Item Type: Thesis (Other)
Additional Information: RSDKV 006.4 Atm p-1 2022
Uncontrolled Keywords: virtual tour, Kebun Raya Bogor. virtual tour, Bogor Botanical Garden.
Subjects: N Fine Arts > NK Decorative arts Applied arts Decoration and ornament > NK2115 Interior decoration
Divisions: Faculty of Architecture, Design, and Planning > Visual Communication Design > 90241-(S1) Undergraduate Thesis
Depositing User: Mr. Marsudiyana -
Date Deposited: 29 Jun 2026 01:23
Last Modified: 30 Jun 2026 04:24
URI: http://repository.its.ac.id/id/eprint/134136

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