Keberterimaan Masyarakat Banyuwangi Terhadap Aplikasi Smart Kampung Berdasarkan Pendekatan Technology Acceptance Model 2 (TAM 2)

Islamithasya, Ufairanisa (2026) Keberterimaan Masyarakat Banyuwangi Terhadap Aplikasi Smart Kampung Berdasarkan Pendekatan Technology Acceptance Model 2 (TAM 2). Other thesis, Institut Teknologi Sepuluh Nopember.

Text 5033221019-Undergraduate_Thesis.pdf - Accepted Version Restricted to Repository staff only Download (26MB) | Request a copy

Abstract

Perkembangan teknologi informasi telah mendorong pemerintah untuk mengembangkan pelayanan publik berbasis digital guna mewujudkan tata kelola pemerintahan yang efektif, efisien, dan transparan. Kabupaten Banyuwangi merupakan salah satu pemerintah daerah yang menerapkan pelayanan publik digital melalui Aplikasi Smart Kampung yang bertujuan meningkatkan kualitas pelayanan publik, pemberdayaan masyarakat, serta pemerataan akses informasi. Meskipun Aplikasi Smart Kampung telah menghadirkan inovasi yang signifikan, keterbatasan informasi dan sosialisasi mengenai penggunaan Aplikasi Smart Kampung masih menyebabkan rendahnya tingkat pemanfaatan dan penerimaan masyarakat terhadap aplikasi tersebut. Penelitian ini bertujuan untuk menjelaskan pelaksanaan digitalisasi pelayanan publik dalam Aplikasi Smart Kampung serta menganalisis keberterimaan teknologi oleh masyarakat Kabupaten Banyuwangi terhadap Aplikasi Smart Kampung melalui pendekatan Technology Acceptance Model 2 (TAM 2) yang menitikberatkan pada variabel perceived usefulness, perceived ease of use, intention to use, dan usage behavior. Penelitian ini menggunakan metode kualitatif dengan pendekatan fenomenologi. Informan penelitian dipilih menggunakan teknik purposive sampling, yang melibatkan Diskominfo, Disdukcapil, Kelurahan, DPMPTSP serta masyarakat pengguna dan non pengguna Aplikasi Smart Kampung. Data dikumpulkan melalui wawancara, observasi, studi dokumentasi, dan studi literatur yang kemudian dianalisis dengan kondensasi data, penyajian data, serta penarikan dan verifikasi kesimpulan. Untuk menguji keabsahan data, penelitian ini menggunakan teknik triangulasi sumber. Hasil penelitian menunjukkan bahwa pelaksanaan digitalisasi pelayanan publik melalui Aplikasi Smart Kampung di Kabupaten Banyuwangi telah diterima dan membantu pengguna memperoleh layanan administrasi kependudukan lebih cepat, mudah, dan efisien, meskipun masih terdapat beberapa kendala teknis serta keterbatasan sosialisasi. Selain itu, keberterimaan masyarakat terhadap Aplikasi Smart Kampung dengan pendekatan TAM 2 diterima karena aplikasi dinilai mudah digunakan dan bermanfaat dalam pelayanan publik. Oleh karena itu, Pemerintah Kabupaten Banyuwangi perlu terus meningkatkan kualitas Aplikasi Smart Kampung melalui pemeliharaan dan pembaruan secara rutin agar aplikasi menjadi lebih stabil, responsif, dan mudah digunakan oleh seluruh masyarakat.
======================================================================================================================================
The development of information technology has encouraged the government to develop digital-based public services in order to realize effective, efficient, and transparent governance. Banyuwangi Regency is one of the local governments that implements digital public services thru the Smart Kampung Application, which aims to improve the quality of public services, empower the community, and equalize access to information. Although the Smart Kampung Application has introduced significant innovations, the limited information and socialization regarding its use still result in low levels of utilization and acceptance among the community. This research aims to explain the implementation of public service digitization in the Smart Kampung Application and analyze the technology acceptance by the people of Banyuwangi Regency toward the Smart Kampung Application thru the Technology Acceptance Model 2 (TAM 2) approach, which emphasizes the variables of perceived usefulness, perceived ease of use, intention to use, and usage behavior. This research uses a qualitative method with a phenomenological approach. The research informants were selected using purposive sampling techniques, which involved Diskominfo, Disdukcapil, Kelurahan, DPMPTSP, as well as users and non-users of the Smart Kampung Application. Data were collected thru interviews, observations, documentation studies, and literature reviews, which were then analyzed thru data condensation, data presentation, and conclusion drawing and verification. To test the validity of the data, this study used the source triangulation technique. The research results show that the implementation of public service digitization thru the Smart Kampung Application in Banyuwangi Regency has been accepted and helps users obtain population administration services more quickly, easily, and efficiently, although there are still some technical obstacles and limitations in socialization. In addition, the acceptance of the Smart Kampung Application by the community using the TAM 2 approach is acknowledged because the application is considered easy to use and beneficial in public services. Therefore, the Banyuwangi Regency Government needs to continuously improve the quality of the Smart Kampung Application thru regular maintenance and updates so that the application becomes more stable, responsive, and easy to use for the entire community.

Item Type:	Thesis (Other)
Uncontrolled Keywords:	Technology Acceptance Model 2 (TAM 2), Aplikasi Smart Kampung, Pelayanan Publik Digital ============================================================== Technology Acceptance Model (TAM 2), Smart Village Application, Digital Public Services
Subjects:	H Social Sciences > H Social Sciences (General)
Divisions:	Faculty of Creative Design and Digital Business (CREABIZ) > Developmental Studies > 60201-(S1) Undergraduate Thesis
Depositing User:	Ufairanisa Islamithasya
Date Deposited:	20 Jul 2026 07:36
Last Modified:	20 Jul 2026 07:36
URI:	http://repository.its.ac.id/id/eprint/135767

Actions (login required)

View Item