Strategi Peningkatan Penggunaan Terminal Bingkuang Di Kota Padang dengan Menggunakan Analisis Kesenjangan

Yuliver, Yuliver (2008) Strategi Peningkatan Penggunaan Terminal Bingkuang Di Kota Padang dengan Menggunakan Analisis Kesenjangan. Masters thesis, Institut Teknologi Sepuluh Nopember.

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Abstract

Terminal Bingkuang dibangun tahun 1994 dan mulai dioperasikan sejak tahun 2002, namun pembangunan terminal tidak memberikan hasil seperti yang diharapkan, sampai saat ini Terminal Bingkuang masih dalam keadaan sepi penumpang dan kendaraan, serta tingkat hunian toko di Terminal Bingkuang masih rendah, dari 116 toko hanya 15 toko ($13\%$) yang terisi dan aktif beroperasi, maka diperlukan suatu penelitian untuk mengetahui penyebab terminal sepi dan tidak berfungsi optimal. Penelitian ini bertujuan untuk mengidentifikasi penyebab Terminal Bingkuang belum optimal berdasarkan kepentingan dan persepsi pengguna terminal, serta menyusun upaya-upaya/strategi yang dapat dilakukan dalam mengoptimalkan Terminal Bingkuang dengan meninjau aspek teknis, aspek ekonomi, aspek sosial lingkungan, aspek kelembagaan, dan aspek kebijakannya. Berdasarkan hasil penelitian diperoleh tingkat persepsi masih lebih rendah dari tingkat kepentingan pengguna terminal, hasil pemetaan analisis kuadran diperoleh subvariabel yang menjadi prioritas utama (Kuadran IV), yaitu subvariabel pada variabel teknis, ekonomi, sosial lingkungan, dan kelembagaan. Hasil perumusan strategi/SWOT yang merupakan hasil interaksi faktor eksternal internal, memperlihatkan posisi strategi Terminal Bingkuang adalah strategi defensive (Kuadran IV), yaitu berusaha meminimalkan kelemahan untuk menghindari ancaman yang ada, melalui peningkatan fasilitas utama dan penunjang, peningkatan keamanan serta pengaturan tata letak kios/toko, peningkatan jumlah dan SDM pengelola, peningkatan koordinasi dengan instansi/pihak terkait, dan menyediakan biaya operasional serta pemeliharaan yang cukup.
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The Bingkuang passenger terminal was built in 1994 and then being operated since 2002. However, during the operating time, the performances of this terminal is not the like way they are expected in term of number of visiting passengers, number of visiting vehicles as well as the occupation rate of available stores provided. Of 116 shops available, there are only 15 shop leased and used which means not more than 13% of available stores are occupied. This research is aimed to identify and analyze the main possible factors that make this situation occurs as well as to propose the strategy to overcome the ongoing problems. The analysis is carried out by using the quadrant analysis which comparing the perception and expectation of terminal users based on these following aspects: technical aspect, economic aspect, social environment aspect, institutional aspect, and regulation aspect. The analysis is then continued by using the SWOT analysis to define the strategy to overcome the problems. The result of this research shows that the sub variables that lie in quadrant IV are sub variable in technical aspect, economic aspect, social environment aspect, and institutional aspect. It means that those sub variables are needed to be enhancement. Meanwhile based on the SWOT analysis the proposed strategy is defensive strategy which is minimizing the weakness to tackle the potential threat through improvement of the following matters: main facility, supporting facility, increase internal security, rearrange of store layout, number of and organizer SDMs, coordination with related institutional, and provide sufficient budget for maintenance.

Item Type:	Thesis (Masters)
Uncontrolled Keywords:	Terminal Bingkuang, analisis kuadran, analisis SWOT , Bingkuang terminal, quadrant analysis, SWOT analysis
Subjects:	N Fine Arts > NA Architecture > NA6320 Bus terminals
Divisions:	Faculty of Civil Engineering and Planning > Civil Engineering > 22101-(S2) Master Thesis
Depositing User:	magang .
Date Deposited:	24 Sep 2026 07:43
Last Modified:	24 Sep 2026 07:43
URI:	http://repository.its.ac.id/id/eprint/144883

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