Amarullah, Faisal Helmi (2015) Analisis Critical Success Factors pada CV Sitibung Jaya Promo Bandung dengan Menggunakan Perspektif Balanced Scorecard. Other thesis, Institut Teknologi Sepuluh Nopember.
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Abstract
Dunia industri di Indonesia telah berkembang dengan pesat, hal ini
menyebabkan kondisi persaingan dunia bisnis semakin hari bertambah ketat. CV
Sitibung Jaya Promo yang menjadi objek amatan pada skripsi ini merupakan
perusahaan yang bergerak pada bidang display promo produk (retail design
service) dan tergolong ke dalam industri kreatif. Dalam pengelolaan sebuah
perusahaan diperlukan sistem manajemen yang baik. Critical Success Factors
(CSF) merupakan faktor kritis yang juga dapat berupa aktivitas yang harus
dipastikan perusahaan dapat berjalan dengan tepat. CIMOSA merupakan tools
yang dapat memetakan aktivitas bisnis perusahaan berdasarkan masing-masing
prosesnya. Penentuan success factors pada penelitian ini menggunakan
perspektif Balanced Scorecard (BSC) dimana perbaikan dilihat dari sisi
korporasi. Success factors yang teridentifikasi yaitu terdapat 4 kriteria dan 11
sub-kriteria. Setelah success factors diidentifikasi, selanjutnya dilakukan
pembobotan menggunakan Analytical Hierarchy Process (AHP). Nilai
pembobotan dapat diidentifikasi dari success factors yang kemudian
diklasifikasikan menjadi critical success factors. Hasil dari penelitian ini
diperoleh pemetaan aktivitas bisnis dengan menggunakan kerangka CIMOSA
dan diketahui bahwa terdapat 4 critical success factors yaitu improved cash flow
(0.297), time completion (0.198), business performance review (0.044), dan
service quality (0.041).
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Industrial world in Indonesia grow very fast, and that thing makes
business competition got tightened each day. CV.Sitibung Jaya Promo as the
object in this observation is a company that ran a retail design service and kind
of creative industry. As the company grow, some problems occurred and
potentially disturb the main business. In a company must had a good
management system to run their business.. Critical Success Factors (CSF) is a
critical factor that can also be activities that should certainly be able to run with
the right company. CIMOSA is a tool that can map the company's business
activities based on each process. Determination of the success factors in this
study using the perspective of the Balanced Scorecard (BSC) which is
improvement in terms of the corporation. Success factors that were identified
are 4 criterias and 11 sub-criterias. After the success factors identified, next step
will be weighted using Analytical Hierarchy Process (AHP). Weighting values
can identify and classified the success factors into critical success factors. The
results of this research showed business activity mapping using CIMOSA
framework and there are 4 critical success factors such as improved cash flow
(0.297), time completion (0.198), business performance review (0.044), and
service quality (0.041
| Item Type: | Thesis (Other) |
|---|---|
| Additional Information: | RSI 658.401 3 Ama a |
| Uncontrolled Keywords: | Analytical Hierarchy Process, Balanced Scorecard, CIMOSA, Critical Success Factors, Retail Design Service. |
| Subjects: | T Technology > T Technology (General) > T56.8 Project Management |
| Divisions: | Faculty of Industrial Technology > Business Management > 61205-(S1) Undergraduate Thesis |
| Depositing User: | Mr. Fandika aqsa |
| Date Deposited: | 16 Jun 2017 02:10 |
| Last Modified: | 16 Jun 2017 02:10 |
| URI: | http://repository.its.ac.id/id/eprint/41707 |
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