Jayawardhana, Primastha (2018) Perancangan Desain Kaos Tematik sebagai Souvenir Kabupaten Pamekasan. Undergraduate thesis, Institut Teknologi Sepuluh Nopember.
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Abstract
Pamekasan sebagai tempat wisata destinasi di Pulau Madura memiliki keunggulan pada keanekaragaman motif batik tulis dan wisata alam seperti pantai, bukit dan air terjun. Pamekasan dituntut siap dalam berbagai aspek internal dan eksternal. Aspek yang harus diperhatikan salah satunya promosi. Pihak pengelola Pamekasan harus memberi kesan positif pada wisatawannya, dapat diberikan melalui souvenir. Sejauh ini souvenir yang paling banyak di cari oleh wisatawan berupa kaos destinasi. Wisatawan Pamekasan membutuhkan souvenir kaos dengan keunikan dan kekhasan Pamekasan. Souvenir kaos yang sudah ada jauh dari standar, dari segi desain maupun bahan tidak layak ditawarkan kepada wisatawan.
Dilakukan riset dengan metode depth interview dengan Dinas Pariwisata dan Kebudayaan Pamekasan dan pemilik brand clothing . Kemudian observasi mengenai eksisting dan kuisioner terhadap user. Kajian literatur sekunder maupun primer bersumber pada buku pedoman statistik kepariwisataan, buku fashion dan gaya desain sehingga mendapatkan konsep ‗Explore Art and Culture of Pamekasan’. Dengan melakukan explorasi berbagai gaya desain hingga ditemukanlah gaya ilustrasi yang akan digunakan untuk desain souvenir kaos Pamekasan.
Konsep ‗Explore Art and Culture of Pamekasan’ menampilkan kebudayaan Pamekasan seperti Kerapan Sapi, Tari Topeng Gethak, Kontes Sapeh Sonok. Landmark sebagai ikon Pamekasan seperti Monumen Arek Lancor dan wisata alam Pantai Jumiang serta edisi khusus yang diaplikasikan pada kaos. Warna yang digunakan pada desain juga dipilih agar menarik, disertai bahan pakaian yang lembut dan hasil cetak yang sesuai agar kualitas tahan lama. Untuk kedepannya perlu dikembangkan dan menambah variasi desain. Perancangan ini diharap dapat menghasilkan desain souvenir kaos tematik yang menggambarkan identitas Pamekasan yang menarik, dan dibutuhkan oleh wisatawannya.
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Pamekasan as a tourist destination in Madura Island has an advantage on the diversity of batik motifs and natural attractions such as beaches, hills and waterfalls. Pamekasan is required to be prepared in various internal and external aspects. Aspects that must be considered one of them promotion. The Pamekasan management must give a positive impression on the tourists, can be given through souvenirs. So far, the most sought-after souvenirs by tourists are destination shirts. Pamekasan tourists need souvenirs with unique and unique Pamekasan. T-shirt souvenirs that are already far from the standard, in terms of design or inappropriate material are offered to tourists. Research conducted by depth interview method with Pamekasan Tourism and Culture Office and clothing brand owners. Then observation about existing and questionnaires to the user. Secondary and primary literature reviews are based on tourism statistics manuals, fashion books and design styles so as to get the concept of 'Explore Art and Culture of Pamekasan'. By exploring various design styles to find the style of illustration that will be used to design souvenirs for Pamekasan shirts. The concept of 'Explore Art and Culture of Pamekasan' features Pamekasan culture such as Cowboy, Topeng Gethak Dance, Sapeh Sonok Contest. Landmarks as Pamekasan icons such as Arek Lancor Monument and Jumiang Beach nature tours and special editions applied to t-shirts. The colors used in the design were also chosen to be attractive, along with soft clothing materials and suitable prints to make the quality durable. In the future, it needs to be developed and add variations in design. This design is expected to produce the design of thematic t-shirt souvenirs that describe Pamekasan's interesting identity, and are needed by the tourists.
| Item Type: | Thesis (Undergraduate) |
|---|---|
| Additional Information: | RSDP 746.92 Jay p |
| Uncontrolled Keywords: | Souvenir Pamekasan, Kaos Tematik, Wisata budaya |
| Subjects: | N Fine Arts > NE Print media |
| Divisions: | Faculty of Architecture, Design, and Planning > Visual Communication Design > 90241-(S1) Undergraduate Thesis |
| Depositing User: | JAYAWARDHANA PRIMASTHA |
| Date Deposited: | 13 Oct 2020 03:09 |
| Last Modified: | 13 Oct 2020 03:09 |
| URI: | http://repository.its.ac.id/id/eprint/59382 |
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