Strategi Pengembangan Pariwisata Kayangan Api Di Bojonegoro Menggunakan Metode Design Thinking

Daghastaniy, Fairuzza Arfa (2023) Strategi Pengembangan Pariwisata Kayangan Api Di Bojonegoro Menggunakan Metode Design Thinking. Masters thesis, Institut Teknologi Sepuluh Nopember.

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Abstract

Salah satu cara pariwisata dalam membantu suatu wilayah menjadi makmur adalah meningkatkan ekonomi lokal. Berdasarkan kesepatakan United Nation World Tourism, pariwisata dapat berdampak positif terhadap lingkungan, ekonomi, dan masyarakat apabila dikelola dengan tepat. Upaya United Nation World Tourism (UNWTO) di bidang ini dengan kekuatan sinergitas dan daya saing industri pariwisata berasal dari berbagai cara yang saling berkesinambungan dengan industri dan sumber daya lainnya. Kawasan wisata Kayangan Api di Bojonegoro, Jawa Timur, Indonesia menjadi fokus pada penelitian ini. Pemerintah daerah menerapkan strategi untuk pertumbuhan sektor pariwisata dengan mengedepannya kepentingan masyarakat. Hal ini terutama berlaku pada saat mengikuti prinsip keberlanjutan dan untuk mengukur dampaknya. Studi ini mengadopsi metodologi design thinking dengan perspektif human centered. Wawancara secara mendalam dengan calon wisatawan dan ahli, dikombinasikan dengan observasi dan analisis data dari masalah dan permintaain yang diperoleh digunakan sebagai data kualitatif. Selain itu, dilakukan pengujian ide dan konsep strategi pengembangan terhadap potential user. Penelitian ini bertujuan untuk mengetahui lebih jauh tentang wisatawan yang berkunjung ke Kayangan Api Bojonegoro, sehingga dapat membuat perencanaan yang lebih baik berdasarkan kebutuhan mereka.
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One way that tourism helps a place prosper is by boosting local economies. According to the United Nations World Tourism Agreement, tourism may positively affect the environment, economy, and society if it is appropriately managed. World Tourism Organization (UNWTO) efforts in this area The synergistic strength and competitiveness of the tourism industry come from the many ways it is interconnected with other industries and resources. The Kayangan Api tourist region in Bojonegoro Regency, East Java, Indonesia, is the focus of this investigation. The community's best interests are served by the government when it implements strategies for the growth of the tourism sector. This is especially true when adhering to sustainability principles and measuring their effects. This study adopts a design-thinking methodology with a human-centered perspective. In-depth interviews with potential tourists and experts, combined by observation and data analysis of emerging problems and demands were used to acquire qualitative data. In addition, they were conducting research on potential customers to test out development strategy ideas and concepts. This research aims to learn more about the tourists who visit Kayangan Api Bojonegoro so that we can better plan for their needs.

Item Type: Thesis (Masters)
Uncontrolled Keywords: Sustainable Tourism, Design Thinking, Kayangan Api
Subjects: G Geography. Anthropology. Recreation > GV Recreation Leisure > GV191.66 Outdoor recreation resources planning and management
H Social Sciences > HC Economic History and Conditions > HC79.E5 Sustainable development. (circular economy)
H Social Sciences > HD Industries. Land use. Labor > HD30.28 Planning. Business planning. Strategic planning.
Divisions: Interdisciplinary School of Management and Technology (SIMT) > 61101-Master of Technology Management (MMT)
Depositing User: Daghastaniy Fairuzza Arfa
Date Deposited: 22 Feb 2023 23:28
Last Modified: 23 Feb 2023 01:06
URI: http://repository.its.ac.id/id/eprint/97672

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